When clients ask for influencer marketing advice, I suggest collaborating with relevant influencers for extended partnerships rather than short-term and sporadic campaigns. In short, consider evolving the successful influencer campaigns into brand ambassadors. This role enables your brand ambassadors…
Finca Cortesin has just confirmed the appointment of José Ignacio Olea as its new Director of Golf. With over two decades of invaluable experience in the golf industry, encompassing diverse operational, managerial, leadership, and sales roles. José Ignacio…
We have less than 22 days until the 2023 Solheim Cup starts (18-24 September). Finca Cortesin will host this significant women's golf tournament. Following on from 2021, the European Solheim Cup team will once again be dressed head-to-toe…
In today's world, it is common to see golf clubs and resorts receiving GEO Certified accreditation. However, let's take a closer look at what they have done to support a worthy cause. It's important to take into account…
One of the ways to build trust and interest in a golf club is to offer highly personalized and relevant experiences. It is absolutely imperative to have a deep understanding of your potential guests' expectations, needs, and goals.…
By hosting the Aramco Team Series, round three - Ladies European Tour event - La Reserva Club is trying to provide additional proof that its golf course (Cabell B. Robinson design) meets the highest standards. Hosting such a high-end…
It is not big news if I tell you that the 2023 Solheim Cup will be held in Finca Cortesin between September 18-24, 2023. Finca Cortesin will become the first venue in Spain to stage the Solheim Cup. What excites me much…