54 entries: chatbot

Chart Hills Golf Club-Aerial-Work-02

How Chart Hills is preparing for the 2021 golf season?

By: 2020. 06. 24.

One of the last golf business news of 2019 was the acquisition of Chart Hills Golf Club by the Ramac Holdings Ltd. The new owner's probably the first major project is the extensive redevelopment and improvement of the entire 250-acre…

CX Trends 2020 the nex big

3 CX trends that matter your golf club business in 2020

By: 2020. 06. 17.

As the health situation improves after a coronavirus epidemic we are replanning and reorganizing our golf clubs' and resorts' for the rest of the year. This situation gives you an excellent opportunity to focus even more on these…

59Club 10th Annual Industry Oscars

Who are the winners of 59Club’s 10th Annual Industry Oscars?

By: 2020. 03. 18.

The Forest of Arden Marriott Hotel & Country Club was the host venue of 59Club’s 10th annual Service Excellence Awards on March 12, 2020. On the night, 59Club presented 64 awards across 27 categories, recognizing ‘service excellence’ across…

59Club Eurpean Service Excellence Awards 2020 Forest of Arden

Who will have chances at 59Club’s European Service Excellence Awards?

By: 2020. 02. 21.

I was very sad to turn down the invitation to 59Club's European Service Excellence Awards due to family reasons (with my wife we are expecting a baby on March 16). This year Forest of Arden Marriott Hotel &…

Burhill Group Limited - Colin Mayes-Dubravka Griffiths-Jessica 2020

Why Burhill Group invests £60,000 in its apprenticeship program?

By: 2020. 01. 28.

20 years ago, I started my professional career as a trainee at the Leo Burnett communications agency in Budapest. I must admit it had a significant contribution to my future career. This is why I got my head…

European Golf Business Conference 2020 in Cascais Portugal

Get set for success at the European Golf Business Conference!

By: 2020. 01. 13.

Last November, the Euromonitor International Lifestyles Survey found: 43% of global consumers prefer experiences over things.78% - value real-world experiences.70% say they use technology to improve their day-to-day life. More and more golf clubs and resorts understand and…

OnCourse Online Program by the GEO Foundation

What are the new benefits of the OnCourse program?

By: 2019. 12. 12.

The GEO Foundation has just announced the latest updates and changes in its OnCourse program. These are the new features of the OnCourse program: Annual Sustainability Scorecard - tracks the 32 Sustainability Metrics for Golf, giving clubs easy access…

conversational marketing

Is your golf club prepared for conversational marketing?

By: 2019. 12. 03.

How many times did it happen to you that you felt lost when visiting a golf club website or when you visited their social media page/profile you had the impression that they don't care about your response? I…

Villas at Renaissance - the nearby golf course

Are Villas at Renaissance just pretending to be a luxurious accommodation?

By: 2019. 11. 22.

The Villas at Renaissance have just completed in Autumn 2019. They are two new exclusive-use luxury holiday homes, overlooking the 2020 Scottish Opens venue, The Renaissance Club. The Villas at Renaissance are located near to the seaside towns…

ParOne Invitational STEAMathalon welcome board

ParOne Invitational STEAMathalon: how to broaden golf’s appeal?

By: 2019. 05. 07.

When we are discussing the challenge of how could golf broaden its appeal and attract new audience demographics we cannot or it is hard to neglect the importance of such technology innovation like artificial intelligence. Let me give…

148th Open-Royal Portrush Golf Course

High hopes for the success of the 148th Open in Northern Ireland

By: 2019. 04. 16.

Last week I had an interesting conversation about the possible effects of Brexit on UK golf clubs. I thought to share with you some of our worries/concerns before letting you know the high hopes of Royal Portrush Golf…

Cannot skip Portugal golf tourism

The surprising growth of Portuguese & Spanish golf tourism

By: 2019. 03. 06.

My Portuguese friend, Carlos Ferreira (owner of Tee Times Golf Agency) wrote me a few weeks ago about an almost 30% growth in the number of played rounds among his clients between the periods of November 2017 –…

Lake Presidential Golf Club in Upper Marlboro - Maryland

Changing of the guard at Lake Presidential Golf Club

By: 2019. 02. 18.

Troon has been selected to manage the Lake Persidential Golf Club. Billy Casper Golf was in charge of the management of this semi-private club in Upper Marlboro, Maryland since 2014. During that period Lake Presidential Golf Club went…

Scottish Golf Tourism Industry

Can Scottish Golf Tourism industry exceed the £325 million target?

By: 2018. 12. 27.

In 2016, the study of VisitScotland and Scottish Enterprise found that the Scottish golf tourism industry worths £286 million. The Scots are very optimistic now. A review of Scotland’s National Golf Tourism Strategy has extended the industry’s target…

Understand your golf club's customers' journeys!

Understand your golf club’s customers’ journeys!

By: 2018. 11. 23.

It was a great pleasure and honour to give a presentation on customer journey mapping in golf clubs at the latest CMAE European Conference on Club Management 2018 in Marbella. I thought to share with you what do…

Lee Westwood and Your Golf Travel

Your Golf Travel & the importance of added value services

By: 2018. 09. 04.

I am so happy that Your Golf Travel came to the same conclusion as I did last July. In that post, I highlighted the Portuguese Tee Times Golf Agency's 'unlimited golf concept' as a great offer. The reason why…

Cobra Puma Golf joins Foremost EMP Premium member service

What is the next chapter in Cobra Puma Golf’s retail support?

By: 2018. 07. 25.

I have got an impression that there is a quite big silence around Cobra Puma Golf. Last news I heard from them is that they have extended their sponsorship contract with Rickie Fowler. Most recently in the UK,…

The Shire London new website July 2018

In the spotlight: the new Shire London website

By: 2018. 07. 08.

Have you seen the new Shire London website? The ShireLondon’s new-look online tee-time booking service, powered by GolfNow and price-managed on a weekly basis by The Revenue Club. The club director Ceri Menai-Davis said: “Our new brand identity reflects…

2018 WGC-HSBC Champions

Can the 2018 WGC-HSBC Champions engage its fans?

By: 2018. 07. 03.

The 2018 WGC-HSBC Champions will take place between 25th to 28th October at Sheshan International Golf Club, Shanghai. I think many of you would ask Justin Rose if he can defend his championship title not. After winning the 2017 WGC-HSBC…

Troon International Trophy at Abu Dhabi Golf Club

Where will be the first Troon International Trophy?

By: 2018. 06. 22.

Troon International has announced to launch of the first-ever Troon International Trophy, to be held at the world-renowned Abu Dhabi and Saadiyat Beach Golf Clubs (Gary Player-designed) from the 22nd – 24th October 2018. What makes it unique is that…