207 entries: "European Tour"

Ladies European Tour sustainability investment The R&A Sustainable Agronomy Service

Driving sustainability & performance: How The R&A partnership elevates the Ladies European Tour?

By: 2026. 02. 04.

The Ladies European Tour (LET) has strengthened its commitment to environmental stewardship by appointing The R&A Sustainable Agronomy Service as its Official Agronomist. This strategic collaboration brings world-class agronomic expertise to 20 venues and three key events in…

Viya expands European Tour Destinations partnership as Yas Links Abu Dhabi and Saadiyat Beach Golf Club

Should Viya strengthen its relationship with the European Tour Destination?

By: 2025. 11. 27.

Today, I had an inspiring conversation with a client about how a country can seamlessly integrate into the world of international golf tourism and attract a surge of golf enthusiasts. A shining example of this is Viya's expanding…

Al Hamra Golf Club 3rd Hole

The European Tour has chosen Al Hamra Golf Club to host one of its tournaments

By: 2021. 10. 25.

Last time I was able to tell you that the Al Hamra Golf Club (managed by Troon International) became the first golf club in the entire Middle East region to go fully plastic-free. The Al Hamra Golf Club’s next big…

European Tour flag-small

What will the European Tour look like for the rest of the year?

By: 2020. 05. 29.

Just like many other sports events, the European Tour is very interested in resuming the 2020 season and continue as business as usual. The global value of the sports industry was estimated to be $471bn in 2018. The…

World's Best Put Saudi Arabia on Global Golfing Map

The 1st ever European Tour event to be held in Saudi Arabia

By: 2019. 01. 29.

You know I usually do not write about golf tournament unless there is something extraordinary or anything about fan engagement and event promotion best practices. I could not resist sharing with you the news about the inaugural Saudi…

How should the European Tour Properties improve in 2017?

By: 2016. 11. 07.

I think the European Tour Properties will return next week to the International Golf Travel Market (IGTM) with great pride. They have added this year 6 new golf clubs to their portfolio of prestigious golf venues. Now boasting 22…

What is the next challenge of the European Tour Properties?

By: 2016. 09. 19.

European Tour Properties venues Terre Blanche Hotel Spa Golf Resort (Provence, France) and PGA Catalunya Resort (Costa Brava, Spain) have been ranked first and third respectively in a prestigious new listing of continental Europe’s finest golf resorts, compiled by Golf…

Can we expect more Chinese success on the European Tour?

By: 2016. 05. 03.

What a great changes are happening in China these days! First, the Chinese Government lifted the ban for Communist Party members to play golf. Is there a connection between the 2016 Rio Games and the Chinese Government's decision? The…

Who is the next to join the European Tour Properties network?

By: 2016. 03. 02.

A new Eastern European golf club is joining the European Tour Properties network in these days. The 7 years old Albatross Golf Resorts will be the 3rd Eastern European golf club to join the European Tour Properties network.…

Is it worth for European Tour Properties to expand in Bulgaria?

By: 2016. 01. 21.

Bulgaria’s Lighthouse Golf & Spa Resort, featuring an Ian Woosnam-designed par-71 golf course, has become the 18th member of the exclusive European Tour Properties network. The project was started in 2005 and the golf course opened in September…

Andy Sullivan captured his third win of the 2015 European Tour season

By: 2015. 10. 19.

PING brand team member, Andy Sullivan captured his third win of the 2015 European Tour season at the Portugal Masters yesterday. His other 2 victories were: 2015 South African Open, Joburg Open. His other highlights of his career are: winning the Scottish…

Where will be the first European Tour Destination in Ireland?

By: 2015. 10. 07.

Mount Juliet Estate becomes the 16th member of the exclusive European Tour Properties network with the announcement of the Irish venue as a European Tour Destination. Mount Juliet is located in the heart of County Kilkenny, becomes the first European Tour Destination…

When will Rossington Hall be ready to host the European Tour?

By: 2015. 06. 04.

The luxurious Rossington Hall, set on 250 acres, has grand ambitions of becoming an elite golf destination and host-venue of the European Tour. The Rossington Hall Golf Development (RHGD) scheme has been back by the Doncaster Council. The European Tour…

Do you want to challenge European Tour stars at BMW PGA Championship?

By: 2015. 05. 19.

Golf GameBook went little bit further and thought about how to convince golf fans to be more engaged with the European Tour and to be relevant even to the younger audience (e.g. Z Generation). In the new ‘Your…

Who will be the European Tour players in 2013?

By: 2012. 11. 07.

As we are coming closer to the real winter, I look with envy on our Spaniard friends who can always find a golf course in their country where they can play without jackets and enjoy the sun.  I…

Charley Hull - PIF Saudi Ladies International 2025_resized

Can the PIF Saudi Ladies International prize compete with women’s TOP5 competition prizes?

By: 2026. 01. 28.

I was initially skeptical when I read that the PIF Saudi Ladies International, with its largest prize fund outside the Majors and a star-studded international field, will kick off the 2026 Ladies European Tour (LET) season in style…

Amundi German Masters_2026_KV_Golfball_1080x1527

How Much Entertainment Will The Amundi German Masters 2026 Offer?

By: 2025. 12. 15.

In October, I wrote about the Abu Dhabi HSBC Championship, highlighting a fundamental shift in how sports like golf tournaments are enjoyed, played, monetized, and experienced. Fans have shifted from passive viewers to active participants who engage more…

Rolear Algarve Classic Pro-Am Mena Tour powerd by Rolear

Could the Rolear Algarve Classic be a game-changer for Portugal’s top 10 golfers?

By: 2025. 12. 02.

Today is more than the start of a new tournament—it signals a defining moment for Portuguese golf. The inaugural Rolear Algarve Classic, boasting an impressive $100,000 prize purse, tees off at the O’Connor Jr. Course at the stunning…

Laguna Golf Phuket_Asmitha Sathish and Stephen Chick

Laguna Golf Phuket tees up success with key new appointments

By: 2025. 11. 13.

Laguna Golf Phuket, one of Asia’s premier golf and leisure destinations, is pleased to announce two key appointments as part of its ongoing commitment to delivering exceptional golf and hospitality experiences. Stephen Chick has been appointed as General…

Aramco China Championship 2025 Chinese LPGA players

What opportunities does the 2025 Aramco China Championship offer for LPGA players?

By: 2025. 11. 05.

Even though the Aramco China Championship is not strictly a main event on the LPGA Tour schedule, it matters for Chinese and Asian LPGA players and China because: Playing well here can contribute to world ranking points, increase…