574 entries: customer experience

Centurion Club GolfSixes

What will be the reception of GolfSixes at Centurion Club?

By: 2017. 03. 13.

Probably, you have already heard the Centurion Club will host the European Tour’s inaugural, new GolfSixes tournament from the 6th – 7th May this year. This tournament is really unique for two reasons: The introduction of a brand new short…

Vietnam Peter Walton IAGTO

What should Danang improve to become Vietnam’s Algarve?

By: 2017. 03. 09.

The 6th annual IAGTO Asia Golf Tourism Convention (AGTC), will take place in Danang, Vietnam, from 7-13 May this year, will be Asia’s largest-ever golf tourism event. The event will be held at the Furama Resort Danang and…

West Cliffs Golf Links

How will West Cliffs challenge the competitors?

By: 2017. 02. 21.

Do you remember when I wrote in last October about the new golf course to be built right next to Praia D'el Rey? The new golf course, West Cliffs Golf Links is almost ready. Only 99 days left…

Millennials on golf courses

Why Millenials Matter: Golf Trends for the Next Generation

By: Whitney Reid Pennell 2017. 01. 27.

Most golf clubs operating in the 21st century know that there are changes afoot in the industry; complex changes that are requiring us to rethink how we attract and retain new members. One of the biggest changes is…

IGTM Palais des Festivals et des Congrés

Why is IGTM important to French golf tourism?

By: 2017. 01. 13.

The 20th edition of the International Golf Travel Market (IGTM) will be held at the Palais des Festivals et des Congrès in Cannes, in the south of France, from December 11-14, 2017. Cannes the host city was not selected…

Lydia Ko selects Mckayson

What will be Lydia Ko’s new wardrobe like in 2017?

By: 2017. 01. 10.

I was very surprised to hear last year that Lydia Ko (world #1) left Callaway Golf for PXG. Last year's other interesting sponsorship deal was when she signed a contract with ECCO Golf. She will wear Ecco BIOM G2…

How will the ECCO Golf UK sales team get stronger?

By: 2017. 01. 03.

Although ECCO Golf is the strongest division of ECCO, the company did not have so far a full-time UK golf employee. Ian Martin was seduced in November 2016 from the TGI buying group where he was a senior retail consultant.…

Helpful findings of Syngenta on women’s participation

By: 2016. 11. 30.

A couple of years ago (actually in 2013!), I have already written that the golf industry and golf clubs particularly, need to increase women's participation to survive and to find a new source of revenue. In the very same year,…

What will Troon’s new advisory services be like?

By: 2016. 11. 29.

When I heard that Troon is launching advisory services, I have gone through Golf Inc. Magazine's TOP20 golf club management company list to see who have got similar services. To my great surprise, only a few of them…

Why reviews are worth a lot for golf clubs?

By: Jeroen Korving 2016. 11. 14.

If we like it or not, the new economy is all about trust. Today, anyone from anywhere can do business with anyone.  The entry barriers have fallen away and the number of people that you as a business…

Is it time to discover golf in North-East Poland?

By: 2016. 10. 07.

I am always curious to read about Central European countries' golf clubs' efforts to attract golf tourists. This why I thought to write about two Polish golf clubs' latest initiative. Two of the leading golf clubs in Poland,…

Who will gain the most from Driver vs. Driver competition?

By: 2016. 08. 25.

In less than 40 days, Wilson Golf's crowdsourcing, reality show the Driver vs. Driver will end. Golf Channel announced today the 11 finalists who will present their innovative driver concepts and ideas with the hopes of ultimately becoming Wilson…

How can IMG make The 2019 Solheim Cup great?

By: 2016. 07. 22.

Probably you remember that Scotland won last year the right of hosting The 2019 Solheim Cup. The tournament will be held at The Gleneagles Hotel. It seems like that Scotland does not leave the success to chance. VisitScotland on…

What should Lumine improve in its The Lakes course?

By: 2016. 07. 21.

Lumine Mediterránea Beach & Golf Community announced yesterday it will be making a strategic investment in The Lakes course to enhance guest and playing experiences. The Lakes course is a Greg Norman designed, par-71, 6300-meter long golf course. Lumine…

What can Golf Pride wish more for the future?

By: 2016. 07. 19.

Golf Pride, claimed 9 of the top 11 finishers, including the 2016 Champion Golfer of the Year, who relied on Golf Pride’s Brushed Cotton Cord Technology to negotiate the adverse weather that plagued Royal Troon. In all, 110…

What will be like Sunderland of Scotland’s 2017 collection?

By: 2016. 07. 18.

Sunderland of Scotland has just unveiled its new collection for Spring Summer 2017 (see examples at the end of this post). The new collection of Sunderland of Scotland comes with a variety of vibrant colors and incorporates technologically advanced…

Is the new hotel of PGA Catalunya Resort attractive?

By: 2016. 07. 14.

Probably you remember, that in last May, I wrote about that the PGA Catalunya Resort will add a new 5-star hotel, the Hotel Camiral in June following an investment of €33 million. So from now on, we can enjoy the…

Will you recognize the new Cape Club by Troon?

By: 2016. 07. 12.

Do you remember, when I wrote about the renovation of The Cape Club (formerly Ballymeade Country Club; managed by Troon) in last March?  This renovation project is now almost complete. The Cape Club by Troon, located on Cape Cod in Falmouth,…

When will Foremost Golf embrace the opportunities of IoT?

By: 2016. 06. 08.

Foremost Golf has announced it is to expand its innovative NetTickIT in-store ticketing solution. Since the launch of NetTickIT last year, over 40,000 tickets printed. The essence of the ticketing solution is that it enables Foremost Golf members to…

How could the Macdonald Monchique Resort & Spa be successful?

By: 2016. 06. 02.

Macdonald Hotels & Resorts has just opened its new Macdonald Monchique Resort & Spa in Portugal close to the leading golf courses i the Algarve and a 15-minute drive from Portimão and an hour from Faro International Airport. These are…