Do you remember when I wrote about the opening of PGA Catalunya Resort's new 5-star hotel the Hotel Camiral? This time I can tell you that Hotel Camiral has been accepted as the latest member of The Leading Hotels of…
During my time working at Jacobsen we developed what we referred to as the 3 “B”s of our business, these were: Building Relationships with our customers, we had to Build a good product that met our customers’ needs…
Usually, I get excited when I hear about an opening of a new golf course somewhere around the world. This happened also today when I heard that the Ernie Els and Vijay Singh designed The Els Club Desaru Coast –…
Following the insights reported by Global Golf Advisor’s in the ‘2016 National Club Trend Survey’, it was observed that the ability to attract and retain talent was a key concern to many golf clubs. For the leaders in…
Probably, you have already heard the Centurion Club will host the European Tour’s inaugural, new GolfSixes tournament from the 6th – 7th May this year. This tournament is really unique for two reasons: The introduction of a brand new short…
The 6th annual IAGTO Asia Golf Tourism Convention (AGTC), will take place in Danang, Vietnam, from 7-13 May this year, will be Asia’s largest-ever golf tourism event. The event will be held at the Furama Resort Danang and…
Do you remember when I wrote in last October about the new golf course to be built right next to Praia D'el Rey? The new golf course, West Cliffs Golf Links is almost ready. Only 99 days left…
Most golf clubs operating in the 21st century know that there are changes afoot in the industry; complex changes that are requiring us to rethink how we attract and retain new members. One of the biggest changes is…
The 20th edition of the International Golf Travel Market (IGTM) will be held at the Palais des Festivals et des Congrès in Cannes, in the south of France, from December 11-14, 2017. Cannes the host city was not selected…
I was very surprised to hear last year that Lydia Ko (world #1) left Callaway Golf for PXG. Last year's other interesting sponsorship deal was when she signed a contract with ECCO Golf. She will wear Ecco BIOM G2…
Although ECCO Golf is the strongest division of ECCO, the company did not have so far a full-time UK golf employee. Ian Martin was seduced in November 2016 from the TGI buying group where he was a senior retail consultant.…
A couple of years ago (actually in 2013!), I have already written that the golf industry and golf clubs particularly, need to increase women's participation to survive and to find a new source of revenue. In the very same year,…
When I heard that Troon is launching advisory services, I have gone through Golf Inc. Magazine's TOP20 golf club management company list to see who have got similar services. To my great surprise, only a few of them…
If we like it or not, the new economy is all about trust. Today, anyone from anywhere can do business with anyone. The entry barriers have fallen away and the number of people that you as a business…
I am always curious to read about Central European countries' golf clubs' efforts to attract golf tourists. This why I thought to write about two Polish golf clubs' latest initiative. Two of the leading golf clubs in Poland,…
In less than 40 days, Wilson Golf's crowdsourcing, reality show the Driver vs. Driver will end. Golf Channel announced today the 11 finalists who will present their innovative driver concepts and ideas with the hopes of ultimately becoming Wilson…
Probably you remember that Scotland won last year the right of hosting The 2019 Solheim Cup. The tournament will be held at The Gleneagles Hotel. It seems like that Scotland does not leave the success to chance. VisitScotland on…
Lumine Mediterránea Beach & Golf Community announced yesterday it will be making a strategic investment in The Lakes course to enhance guest and playing experiences. The Lakes course is a Greg Norman designed, par-71, 6300-meter long golf course. Lumine…
Golf Pride, claimed 9 of the top 11 finishers, including the 2016 Champion Golfer of the Year, who relied on Golf Pride’s Brushed Cotton Cord Technology to negotiate the adverse weather that plagued Royal Troon. In all, 110…
Sunderland of Scotland has just unveiled its new collection for Spring Summer 2017 (see examples at the end of this post). The new collection of Sunderland of Scotland comes with a variety of vibrant colors and incorporates technologically advanced…