It is encouraging to observe that a growing number of golf clubs recognize customer experience as a critical element in fostering customer loyalty and retention. Pace of play as an experience When a golfer cannot play at his/her…
Thanks to technology, the hospitality sector, including the golf club segment, is undergoing a revolutionary transformation. Digital technology has significantly impacted various aspects of the hospitality industry. This transformation commenced in the 1960s when computer-based reservation systems supplanted…
Second Sun, a pioneering force in cutting-edge sustainability solutions for turf management, proudly announces Christian Faergemann's appointment as Strategic Advisor and investor. Faergemann's wealth of experience in the golf industry, coupled with a profound understanding of the synergy…
The encouraging statistics regarding the rise of female golfers in the United States and the United Kingdom are absolutely fantastic to see: In the past 3 years (2020, 2021, and 2022), female on-course golf participants in the U.S.…
As I pondered over questions like these, I came across the news of Abbey Hill Golf Centre's significant renovation project. Abbey Hill Golf Centre, a BGL (Burhill Group Limited) venue in Milton Keynes, Buckinghamshire, has already invested more…
It is perhaps not an exaggeration to say that Golf Genius' new events marketing toolkit fill a gap in the toolbox of golf tournament organizers. It will teach you, as Golf Genius Tournament Management premium customers, how to…
What innovative club membership offers do the Champion Hills have? It is imperative to understand the recent trends of remote work, golf club usage patterns, and lifestyle changes (e.g. demand for sustainable golf club operations). Pre-pandemic customer preferences…
It was great to see the growing interest in the Golf Business Monitor: campaigns, webinars, interviews, etc., in 2022. Feedspot has just ranked Golf Business Monitor as the #1 B2B golf business blog & as the #22 best golf blog in the world! Thanks to…
Perhaps it is no exaggeration to say that Pleasington Golf Club (since 1891) is a real hidden treasure in North England. Pleasington Golf Club is featured in Golf Monthly’s Top 100 Hidden Gems for 2022. In the last…
Last week I asked two questions to Keith Haslam, the managing director of Braemar Golf: How do you minimize your golf club's losses due to coronavirus/COVID-19? Have you got a recovery plan/idea for the post-COVID-19 era? He took…
Currently, as golf clubs find themselves losing members - some at a critical rate - a vast number of clubs are focusing on recruitment rather than retention, often leading to high churn rates. We know from our extensive…
Rockliffe Hall, the award-winning five-star resort hotel in North East England, is embarking on a transformational journey by investing millions in its golf facilities. This isn't just typical golf business news; it's a bold move driven by independent…
Upon initial observation, GOLFZON Social may appear much like other indoor golf facilities. However, a deeper look reveals a significant distinction. This unique advantage comes from the innovative simulator technology employed by GOLFZON Social, specifically the advanced GOLFZON…
The Austrian Alpine Open, presented by SalzburgerLand, will take place from May 29 to June 1, 2025. This thrilling event continues the legacy of the DP World Tour in Austria, building on the tradition established since 2010 at…
In November 2022, it was announced that Bernardus Golf in the Netherlands will host the 2026 Solheim Cup. The team at Bernardus Golf is committed to delivering a world-class event that not only sets a new standard for…
Prepare for an exhilarating second half of the week as the DP World Tour's Porsche Singapore Classic returns - for the 2nd time- to the Classic Course at Laguna National Golf Resort Club. Scheduled for March 20 to…
In 2023, Sky Sports Golf experienced remarkable success in viewership, breaking numerous records and significantly increasing viewership among individuals under 35. Here are some exciting statistics that undeniably prove I am not just talking to the wind: The…
The 31st edition, 2024 Luzhou Laojiao Guojiao 1573 World Corporate Golf Challenge World Final, will be held in Hainan, the second-largest island in China. The World Corporate Golf Challenge global committee and the Bureau of Tourism, Culture, Radio,…
Did you know that NetJets has teamed up with the R&A to become the official private jet provider for The Open? The multiyear agreement allows NetJets to extend invitations to the prestigious event to their Owners – the…
The modernization of Cobbs Creek Golf Campus and the collaboration among the parties involved is truly inspiring and could serve as a model for other golf club proprietors and developers. Below you can find what I found particularly…