633 entries: PING

‘Academy Deluxe’ by José María Olazábal in the Maldives

By: 2014. 02. 21.

Early this month a new luxorious golf course was opened in the Maldives, the Velaa Private Island. You will not believe, but the developers of the golf course asked José María Olazábal to help them in designing the golf…

Chosen golfers of Mizuno Golf

By: 2014. 02. 01.

Back in 2013, Mizuno Golf started an interesting initiative called Play Famously to provide a unique experience for die-hard golfers by treating them as like Tour Professionals. I would add more benefits to those who have Mizuno Golf…

Record income at Abu Dhabi Golf Club & Saadiyat Beach Golf Club

By: 2014. 01. 23.

2013 was a really outstanding year for Abu Dhabi thanks its two leading golf clubs Saadiyat Beach Golf Club and  Abu Dhabi Golf Club. Saadiyat Beach Golf Club has unveiled an unprecedented growth of 94% against the same period…

Callaway’s Speed Regime golf balls adapts to you

By: 2013. 12. 25.

Customization is slowly flowing into the golf industry as well, as golf equipment manufacturers like Callaway Golf starts to realize that there are significant differences between golfers.  In case of the new Callaway Speed Regime golf balls that…

Donnafugata is a safe heaven for golfers in winter

By: 2013. 12. 19.

Although I prefer to write about business issues and topics, but when I was outside today I had to realize winter is here... So I was really happy to see warming pictures about Donnafugata Golf Resort & Spa.  Donnafugata…

Social technology and private golf clubs

By: 2013. 10. 26.

I was really happy to read Frank Vain's (president of McMahon Group) article about need of usage of technology (in many instances social technology) in private golf clubs to improve connectivity, reduce operating costs and increase revenue (not…

Swingbyte shakes up the golf industry

By: 2013. 08. 29.

First when I saw Swingbyte, I thought it is another golf club fitting tool, like TaylorMade's R1 tunning application or Ping's iPing application. Then I had to realize that this is not exactly a golf club fitting tool, rather…

What is the secret of TaylorMade?

By: 2013. 08. 25.

TaylorMade-adidas Golf (TMaG), the largest and most profitable golf equipment, apparel and footwear company in the world, announced at the beginning of this month, Q2 sales of $454M (EUR 348M).  During unseasonably poor weather across the globe leading…

Callaway Golf clubs are losing weight

By: 2013. 07. 08.

Let me share with you some of my reservations and worries about golf club improvements. I think all of us want to hit his golf ball as far as he can and to finish the game with as…

Bearwood Lakes Golf Club goes mobile

By: 2013. 06. 28.

Bearwood Lakes Golf Club made a great leap forward, when they launched their mobile optimized website in last April.   Some of you might ask why am I so excited about Bearwood Lakes Golf Club mobile website. In…

How would you solve turfgrass pest problems?

By: 2013. 05. 07.

As I wrote in my previous post, average American mobile user is spending cca. 2 hours 38 minutes on his mobile and tablet on daily basis. Americans are spending twice as much time today with desktop media as they do with mobile.…

Are golf brands fitting to mobile?

By: 2013. 04. 08.

I have been watching people around me for a while how and what they have been using in their mobile. I noticed a trend. As people are getting familiar and comfortable with their smartphones (I hope soon I…

TaylorMade combines print ad with augmented reality

By: 2013. 01. 16.

This is not the first time when I come across with an innovative digital solution from TaylorMade. Last time I wrote about their Twitter campaign and before that about a POS solution. They are planning to launch a…

Changes in De Vere Group’s sponsorship strategy

By: 2012. 12. 20.

Recently I heard that Katherine Grainger (she was selected as one of the 5 athlete ambassadors for promoting the key messages of Team GB - the 2012 Olympic Team; 6 times world champion) and Gavin Hastings are partnering…

Are we safe on golf courses?

By: 2012. 12. 17.

Two years ago I had already written about golf insurance. Since then we have not changed a lot. Vandalism, thefts are still on the top of the list of most typical claims. Many golf course owner believe that…

The end of belly putters

By: 2012. 11. 29.

I waited so long for this decision of USGA and R&A! Now it is official: we cannot use belly putters: "14-1b Anchoring the ClubIn making a stroke, the player must not anchor the club, either “directly” or by…

Golf mobile applications as a source of revenue – part 2

By: Anthony Douglas 2012. 10. 15.

Last week my guest writer Anthony Douglas from Hole19 Golf started to talk about golf mobile applications and in general about golf mobile application market. We believe there are lots of opportunities in this area to exploit for our business goals.…

Golf club grip that knows your hand

By: 2012. 09. 24.

Last week I mentioned Callaway Golf's udesign system that helps you to get the best Callaway golf clubs. It seems to me that the leading golf equipment manufacturers grasping the need of customized products. I still miss the…

Nike Golf clubs with tracking sensors

By: 2012. 09. 12.

Nike long time ago came out with a running app that maps our running, how we are performing. Now Nike Golf made a bold and clever step and introduced recently a golf swing analyzer. Nike Golf club heads will have…

Are you Pinterested in golf??

By: 2012. 08. 30.

There is no day when we hear about a new social media platform is emerging. Intentionally I check them how we could use it in the golf industry (golf courses, golf HR, golf architecture, golf apparels etc.). This…