With Troon having recently announced their partnership in the Middle East with Yas Links Abu Dhabi, the number of properties that they oversee in this region has reached 17, a truly impressive figure. If we look more specifically…
I know you might be skeptical when you see Portugal to win 5 times in a row Europe's and World's Best Golf Destination at the World Golf Awards. However, I see that there is a real performance behind…
I was curious to figure out what can Portugal offer to active senior golf travelers. This is how this article was born. As I am analyzing the UN World Population Prospect 2018 study, I can see a growing…
I would like to believe that we golfers recognize the efforts of golf clubs who are trying to manage an eco-friendly golf club operations. Sustainable golf tourism is not another popular trend, but it must be a top-top…
How many of you have concrete golf holiday plans and ideas for this summer? Are you planning a golfing holiday with the kids or even with grandparents? Yes, with kids! I can ensure you here right at the…
Early this year, I received a very kind invitation from Carlos Ferreira (owner of Tee Time Golf Agency, Portugal). He invited me to participate in the 1st Tee Times Lisbon Tournament 2019 (29th May – 2nd June). The…
‘Women multiplier effect’ Forbes says if the consumer economy had a sex, it would be female. Women drive 70-80% of all consumer purchasing, through a combination of their buying power and influence. In 2017, they estimated that the “female economy” was…
When we are on a golf holiday, we want to pamper ourselves. This does not stop at where we are going to play golf or the quality of the golf resort’s hotel. I am almost 100% sure that…
So far the Min Golf Bokning was merely the Swedish Golf Federation's official mobile booking application. You could book membership times, green fee times and dynamically priced times at all of Sweden's golf courses. It seems like the…
When we are discussing the challenge of how could golf broaden its appeal and attract new audience demographics we cannot or it is hard to neglect the importance of such technology innovation like artificial intelligence. Let me give…
Recently, I had to realize that with my friends and family members, we talk quite a lot about the great Portuguese wines. These discussions usually start with mentioning the wine region of Porto or Madeira. Soon I understood…
Last week I had an interesting conversation about the possible effects of Brexit on UK golf clubs. I thought to share with you some of our worries/concerns before letting you know the high hopes of Royal Portrush Golf…
When we hear the word Algarve, many great golf holiday memories and fabulous golf resorts (e.g. Monte Rei Golf & Country Club; Amendoeira Golf Resort, Vilamoura Dom Pedro Golf Collection, etc.) and golf courses are coming to our…
My Portuguese friend, Carlos Ferreira (owner of Tee Times Golf Agency) wrote me a few weeks ago about an almost 30% growth in the number of played rounds among his clients between the periods of November 2017 –…
If you remember, Reed Exhibition in cooperation with Sports Marketing Surveys came out with a study about the trends in the golf tourism industry in 2017. They asked over 10,000 regular golfers (=those who play at least 10…
I hear quite often from golf clubs how much green fee revenue they lose when they are using third-party tee time vendors’ services (e.g. GolfNow, TeeTimes.com, and TeeOff.com). Should we be relying on third parties for the growth…
For years, we used calls, mails/letters, in-person meetings to communicate with our golf club members. Then came the social media and significantly changed the way how our golf club members, guests and visitors want to communicate with a…
We might have the impression that in the age of social media and smartphones golf travel agencies’ role will diminish in golf holiday package sales and golf destination promotion. However, who had been to the latest IGTM event…
During the latest IGTM event in Ljubljana, Slovenia, I thought I will be able to interview David Ashington (Director of Sales & Hospitality, Monte Rei Golf & Country Club). Very soon I had to realize that due to…
Last month, I had an interesting conversation with Carlos Ferreira, the owner of Tee Times Golf Agency (a leading Portuguese golf travel agency) about the possible new roles of golf travel agencies in the promotion of existing and/or…