Forrester predicts that in 2025, given global economic and geopolitical uncertainties, profitability and caution will become central to corporate strategies across all industries. Consequently, environmental sustainability efforts will begin to prioritize financial returns. In today’s world, sustainability is…
The British & International Golf Greenkeepers Association’s (BIGGA) "Continue to Learn" education program, which takes place each January, has received the support of The R&A as part of its commitment to a sustainable future for golf and golf…
Toptracer, the world’s number one range technology, has announced a five-year partnership with The R&A for The Open and AIG Women’s Open. The agreement will see Toptracer deliver innovations in unique ways so that fans can engage with…
In 2019, I highlighted the significance of memorable moments in customer experience management. We must create moments that matter! In my interpretation, defining moments are both memorable and meaningful. Such moments typically do not endure for a long…
The R&A has renewed and expanded its long-standing partnership with IMG to create and invest in new commercial opportunities that drive long-term growth and support its wider strategy. Starting January 2023, the new long-term agreement will see Endeavor-owned…
Knowing the women's golf participation statistics (26% - the share of registered adult female golfers in 2021) in Europe and in Portugal (20% - the share of registered adult female golfers in 2021), Penha Longa Resort's latest initiative…
I only write about this because I consider junior golf important for the sake of growing the game. The R&A is to continue its full support of the Faldo Series, the mostrecognized junior golf event in the world…
R&A launched recently a new website, www.bestcourseforgolf.org to help golf course developers,owners and average golfers to perform better. Great!! I would expect from such website that it enables me to ask questions from the editors, evaluate content and…
If you find yourself in New York right now, keep your eyes peeled because you might catch a glimpse of the legendary Claret Jug from The Open! The tournament's organizers are bringing this iconic trophy on a thrilling…
Aloha Golf Club proudly leads the way as the first club in the Iberian Peninsula to partner with The R&A Agronomy Service through a premium ‘Venue’ support agreement. The R&A Agronomy Service utilizes evidence-based research to actively promote…
The British and International Golf Greenkeepers Association (BIGGA) and The R&A have identified 10 promising and dedicated greenkeepers to assist in the upkeep and success of tournaments at five of this year’s most significant championships. Ten dedicated BIGGA…
Today, responsible golf clubs committed to sustainability have the opportunity to select from three prominent sustainability programs: The GEO Foundation for Sustainable Golf offers a comprehensive certification program that encompasses various aspects, including ecological preservation, water management, energy…
Loch Lomond, once famous for its exceptional malt whiskies, has adapted and now produces remarkable grain whiskies as well. This transformation, driven by Exponent Private Equity's vision, allows the brand to achieve new heights. They harness the artistry…
Artificial intelligence is anticipated to impact content creation substantially by 2025. AI technology tools are expected to streamline the process while enhancing the resulting output's quality and relevance. Artificial intelligence has advanced to a point where it can…
The Club Management Association of Europe (CMAE) has established a new strategic alliance with the Golf Management Verband Deutschland (GMVD), the foremost professional association for golf club management in Germany and German-speaking countries. Andreas Dorsch, CEO, GMVD This…
The British and International Golf Greenkeepers Association (BIGGA) concluded its annual education conference and trade show in Harrogate by announcing a refined strategic plan. This plan defines the association's future direction for the coming years. Over three days,…
One of the highlights of my late royal baker uncle Frederick Floris was when he was awarded the Royal Warrant and Royal Arms titles by Queen Elizabeth, The Mother Queen, and also by Queen Elizabeth II. I believe…
Seeing a bunker neglected or water-soaked/washed-out is genuinely disheartening. For the past 10 years, Richard Allen, the owner of EcoBunker, has been dedicated to identifying and implementing sustainable solutions to enhance golf course operations. His efforts reflect a…
I've extensively written about women's role in golf. I believe it is equally vital for women to be adequately represented in the operation and management of golf clubs. For years, I have proudly supported and contributed - as…
2023 marked a year of unprecedented growth for Tagmarshal, the leading provider of on-course optimization technology in the golf industry. The company achieved a remarkable 57% revenue growth, attracted numerous new customers, and enhanced the pace of play and staff…