Recently 2 Eastern European countries were recognized for their contribution to golf tourism. Almost a month ago, Slovenia received IAGTO Awards as the "Golf Destination of the Year" (Undiscovered). Most recently the Bulgarian Thracian Cliffs Golf & Beach…
Nowadays, Scotland attracts 220,000 golf visitors every year. 92,000 other visitors play golf whilst on holiday. Scotland's National Tourism Organisation (VisitScotland) and Golfbreaks.com ran recently a promotion campaign between September 2013 and August 2014 to foster golf tourism in Scotland and to exceed the…
For many years the primary access to videos was our computer. Today they primary access points are mobiles and tablets. Did you now that 40% of the YouTube videos are seen on mobile? I see correlation between mobile…
When I first read about the "adults only" program at THB Reserva del Higuerón, something else came to my mind. Actually this is about holiday without kids. What is the hotel staff for, if not for providing relaxing…
Colin Montgomerie has just celebrated last week his 600th Tour appearance at the Turkish Airlines Open. What a nice lifetime achievement: 31 European Tour victories, 8 Order of Merit titles, 2 Senior Major Championships, and played in 8 Ryder Cups.…
Ernie Els will open in early 2016 his 3rd Malaysian golf course, the Desaru Coast North. Just like Els Club Teluk Datai it will be managed and operated by Troon Golf. In this golf course development project Vijay Singh…
At least this was Cleveland Golf's intention with the new Cleveland Golf Black Line. Their focus was espcially on senior and female golfers. I think beginners can be added to this list. Did you know that average golfer's…
Next year La Manga Club International Pro-Am will return to the PGAs of Europe senctioned events. From February 17-19, 2015 upt to 30 teams will compete for an overall prize fund of €30,000. Pro-am packages for teams of one…
Algarve Tourism Association (ATA) has just launched the ‘golf4all' campaign. The aim of the 'golf4all" is to present the Algarve as a fully-inclusive tourism attraction for golfers of all ages and abilities and for tourist acros the globe. As…
Canalys recently published a survey that showed 2.7 million wearable bands (e.g. Fitbit, Nike's Fuelband, Motorola's Motoactv etc.) were shipped worldwide in Q1 2014. Some experts predict a decline in popularity + usage of wearable products. Personally I…
Originally Ernie Els planned to open the Els Club Teluk Datai in February 2014, but now he can celebrate the official opening of his first ever golf course creation in Malaysia. The new golf course will be managed and operated…
Yesterday 5 of the world's best golfers (Bubba Watson, Martin Kaymer, Adam Scott, Justin Rose and Rickie Fowler) opened the 10th anniversary of WGC-HSBC Champions. As part of the opening ceremony they received traditional Chinese lanterns from 5…
Recently Wilson Staff came up with their new D200 family. Just like its competitors Wilson Staff would like to enable golfers to achieve more distance and accuracy. The new promise is that with The Right Light technology is…
It will be held in Shangai, China. For the second year running, 40 of the world’s Top 50 golfers will line up in Shanghai this week (November 6-9). It is another sign that China is becoming soon a golf…
Last turned out that Aviara Golf Club (Park Hyatt Aviara Resort in Carlsbad, Calif.) has selected Troon Golf. Did you know that Aviara Golf Club was designed by Arnold Palmer? What I also like in this golf club…
As it was expectable Phil Mickelson is continuing to work with Callaway Golf as a Staff Pro. Phil Mickelson has signed a multiyear extension with Callaway Golf. As a Staff Pro, he will continue to play Callaway clubs, a Callaway golf…
International Golf Travel Market commissioned a survey about our core golfers' golf holiday habits. The research, conducted in September on behalf of IGTM by Sports Marketing Surveys Inc. They found the followings: at least 50% of golfers in France…
No matter how we look at it, golf club operation/business is a service. As such our interest is to measure the performance and satisfaction to attract new golfers and golf club members, but also to retain existing ones. …
Yesterday was announced Ian Poulter in joining the Acushnet Company team (Titleist, Footjoy) after 8 years with Cobra-Puma Golf. It is pritty logical, as Titleist does not have apparel, so Ian Poulter can continue with his golf clothing business…
First drones were used for military mission (e.g. for spying, bombing), but now it seems to me that they are gaining momentum in civil life as well. Last year Golf Channel tested drones in the Arnold Palmer Invitational at…