Tag: golf tournament

Hero Dubai Desert Classic 8th Hole

The Hero Dubai Desert Classic has been GEO Certified for the 2nd time

By: 2024. 07. 08.

In August of last year, I was delighted to learn that the Hero Dubai Desert Classic golf tournament had attained GEO Certified qualification. Establishing a prerequisite for hosting major golf tournaments would be advantageous, mandating that they host…

DP World Tour tracker

How does the new tool by DP World Tour assist in offsetting our carbon emissions?

By: 2024. 05. 09.

Transport accounts for nearly one-quarter of global energy-related CO2 emissions. The top three carbon footprint creators are cruise ships, short-haul flights, and diesel cars. I found a study that claims "Tourism is responsible for roughly 8% of the world’s carbon…

NXXT Women's Pro Tour with a player

How can the brand-new NXXT Women’s Pro Tour increase competition opportunities?

By: 2023. 10. 20.

Yesterday, I had a great conversation with Kevin Flanagan (CEO of ACD Consulting) about their new partner, the NXXT Women's Pro Tour ambitions. The brand-new NXXT Women's Pro Tour is trying to give a proper answer to the…

Golf Genius fully intergrated website templates 2023

What are the benefits of the new Golf Genius fully integrated website solution?

By: 2023. 07. 11.

Should Golf Genius consider providing website development services to their customers, even if it means partnering with another company? This reminded me of the fact that Golf Genius launched its new service - a fully integrated website solution…

The Grove 1st hole_resized

The Grove will host the 5th & final event of the 2023 Rose Ladies Series

By: 2023. 03. 09.

I have just discovered that The Grove - May 2 - will be one of the venues of the 2023 Rose Ladies Series, in addition to West Lancashire Golf Club, Southport & Ainsdale Golf Club, Wentworth (East), and…

Golf Genius International Year in Review 2022

Did Golf Genius International exceed its brave business goals in 2022?

By: 2023. 01. 27.

In December 2021, at the GCMA 2021 Conference, I was very pleased when Golf Genius initiated an influencer marketing cooperation with me. Golf Genius was one of my several new clients in 2022. I believe it is essential…

Customisation Image golf event Golf Genius

Make an extraordinary golf event with tour-like personalization!

By: 2022. 02. 01.

In the new digital era, competing for golfers and keeping the attention has become the $64,000 question for the golf clubs. We can already see a massive shift to digital consumption (e.g. mobile commerce, mobile apps, e-commerce). According…

Golf Genius BRS Jan 2021 Release- 1200x630

What synergies can Golf Genius and BRS Golf achieve together?

By: 2022. 01. 11.

The partnership between Golf Genius Software and BRS Golf by GolfNow has powered over 50,000 rounds in 2021. BRS Golf's and Golf Genius' joint product deliver a complete competition management solution. Based on customer feedback, the two companies’…

Acciona Open de Espana golf tournament logo IMG

IMG acquires the Acciona Open de España golf tournament and….

By: 2021. 12. 15.

As we prepare for Christmas, IMG acquired the Mutua Madrid Open tennis tournament and the Acciona Open de España golf tournament. The transaction is expected to close in the first quarter of 2022, subject to ATP / WTA and regulatory approvals.…

Al Hamra Golf Club 3rd Hole

The European Tour has chosen Al Hamra Golf Club to host one of its tournaments

By: 2021. 10. 25.

Last time I was able to tell you that the Al Hamra Golf Club (managed by Troon International) became the first golf club in the entire Middle East region to go fully plastic-free. The Al Hamra Golf Club’s next big…

Golf GameBook Open 2021 Finland Sweden

Who can win in the Golf GameBook Open digital golf tournament?

By: 2021. 04. 08.

Now that we start to see the end of the lockdown, it is a nice challenge how to reactivate golfers and offer them a unique golf experience. When you think of increasing and improving your mobile app's (e.g.…

Race to Dubai European Tour Martin Kaymer Rolex

Race to Dubai Rankings Presented by Rolex vs sports sponsorship trends

By: 2020. 12. 11.

I see the coronavirus has triggered changes in sports sponsorship as well. The organizers of the Race to Dubai (of course other golf tournaments too), but also its sponsors like Rolex have to face and embrace the changes…

OMEGA Dubai Moonlight Classic - Faldo design

Because the night belongs to the OMEGA Dubai Moonlight Classic

By: 2020. 10. 08.

When I heard of this year's OMEGA Dubai Moonlight Classic, somehow Bruce Springsteen's song came to my mind: "Because the night belongs to lovers / Because the night belongs to lust / Because the night belongs to lovers…

World's Best Put Saudi Arabia on Global Golfing Map

The 1st ever European Tour event to be held in Saudi Arabia

By: 2019. 01. 29.

You know I usually do not write about golf tournament unless there is something extraordinary or anything about fan engagement and event promotion best practices. I could not resist sharing with you the news about the inaugural Saudi…

1st ever Nordea Tour winter series at Lumine Golf Club

By: 2014. 02. 22.

Somehow in the last couple of years I have not heard a lot about Scandinavian and especially Swedish golf events. (I found 13 Swedish PGA Tour players.) OK, except one case: Henrik Stenson became part of the Callaway…

Golf rocks tennis’ TV audience in US

By: 2011. 06. 13.

I was surprised to read in the latest edition of The Economist (June 11th 2011) that in US people prefer to watch golf over tennis. I started to check worldwide ranking of US tennis players where I had…

This shouldn’t disturb your golf game

By: 2010. 03. 25.

When was the last time when in the middle of your golf play/golf tournament/whatever felt urgent need to run back to the club house and find the "rest room". Green Toi Gmbh came out with a smart idea…

Golf once again Olympic Game after 105 years?

By: 2009. 08. 25.

In last couple of weeks many rumors appeared in the press both online and offline about the possibility to include golf in the Olympic Games. With G-d help it will be an Olympic game in 2016 if the…