KemperSports has just released its 2023 KemperSports Golfer Insights Survey. Roughly 16,000 golfers of varying levels and ages were asked about their motivations to play golf. Before I would share with you KemperSports' findings, let me show you…
Water costs are one of the biggest expenses for golf clubs. At the same time, it is better to prepare now that we will not always have an infinite amount of water at our disposal. I can still…
You know how much of an admirer I am of Tom Doak's work. Last week, KemperSports won the full management of the Dismal River Club, a private golf club in Mullen, Nebraska. That's why I couldn't ignore the…
Two possible explanations came to my mind when I heard of Streamsong Resort's sale by The Mosaic Company to Lone Windmill LLC, a subsidiary of Kemper Sports Management LLC. Option #1: The Mosaic Company wants to focus on…
Pure Seed and Atlas Turf International have just launched Sun Queen, their newest seeded bermudagrass for the golf, sports field, and landscape markets. This new release from the breeding program of Pure-Seed Testing, Inc. delivers the total package…
The 15th Annual European Golf Business Conference (14-16 February 2023, Cascais, Portugal) is almost here. It will cover and discuss these golf business challenges below. In the continuation, you will find why these topics are so important, timely,…
I believe the strongest brands are fully relevant and make a difference in consumers’ lives. These relevant brands continue to not only win the heads and hearts of consumers/golfers but also drive top-line business growth. Toptracer driving range…
It was great to see the growing interest in the Golf Business Monitor: campaigns, webinars, interviews, etc., in 2022. Feedspot has just ranked Golf Business Monitor as the #1 B2B golf business blog & as the #22 best golf blog in the world! Thanks to…
Employee appreciation is a fundamental human need. If you recognize and appreciate your greenkeepers and other golf club employees you will have a much bigger chance to retain your best talents. They will be more connected to their…
Today I will share with you an interview with Michael Rawlins, the Director of Product at Club Caddie. He started out as the Head Golf Professional, but as an Owner, he has done every job possible in the…
Let's start with a clarification. Jebsen & Jessen Technology Turf & Irrigation has just extended its partnership by 10 years with the Thai and not the Canadian Stonehill Golf Club. The Thai Stonehill Golf Club opened with a…
Before I go into the details of the extended partnership - until 2027 - between the BMW Group and the DP World Tour, it's worth a look at the state of the global sports sponsorship. Brand sponsorships in…
I hear from more and more places how big problem mental health is in workplaces including golf clubs. More employees are leaving their jobs for mental health reasons, including those caused by workplace factors like overwhelming and unsustainable…
I am very impressed and fascinated by Vietnam's efforts to grow golf tourism in the country. Another example is Silk Path Golf's 18-hole course designed by Sir Nick Faldo. In principle, the new golf course will be ready…
Do you remember when I wrote about Atlas Turf and Golf Saudi will develop the region’s first internationally licensed golf and sports turf farm in Saudi Arabia? I also wrote that Atlas Turf Arabia will develop and distribute…
After hearing that Don Rea Jr. became the new vice president of the PGA of America, I thought it is a great moment to ask him about his plans, the challenges of the PGA of America, and the…
Sometimes I am a little bit envious of the work of greenkeepers. They are able to see so many unique moments on the golf course that we golfers cannot. I see that much better application materials have been…
A few years ago, I already talked about the fact that golf clubs should also use revenue management – aka yield management - to generate extra revenues by utilizing tee times and customer purchase history effectively. What is…
I told you in July that Toptracer is giving golfers across the globe a unique chance to take on The Old Course at St Andrews during Open week in the latest edition of its 9-Shot Challenge global tournament series. Now I can…
We all know how hard is to acquire and retain a client. When you are able to retain such a client as the PGA Show you say it is a massive success. This is why I am happy…