The world’s number 1 range technology, Toptracer, and the UK Women’s Golf Community – founded by Jasmine, aka The Jazzy Golfer – joined forces for a groundbreaking driving range takeover that brought together more than 130 women and…
Golf and golf participation have set so many all-time records over the last few years, it’s hard to keep track of them all. Rounds played, new golfers across all demographics, returning golfers, new women golfers, new junior golfers…
Golf clubs should not operate in isolation from the local community and region. It harms the relationship between the golf club and the local community. Golf clubs simply cannot prosper without the support of the local communities. Those…
Remember, authentic and organic always win. In the world of micro-influencers, authenticity is the currency. What can brands achieve from cooperating with mega-influencers like Peter Finch (500K followers on YouTube) or Rick Shiels? In a previous article, I…
Already in 2018, I found impressive apartments in Las Colinas Golf & Country Club (south of the Costa Blanca, in Alicante). I found in a European Tour Properties study: "Homes within golf resorts are worth 19% more on…
This could be just another new business win announcement of Troon Privé (the private club operating division of Troon). However, what caught my attention was the fact that the Oldfield Club and Community is cooperating with Audubon International…
When I first heard of Shot Scope's all-new virtual social community, the Course Hub social community somehow Nir Eyal's Hook Model (see his 'Hooked: How to build habit-forming products' book) came to my mind. Before I would tell…
Early this week I had been on a FAM trip to Oaks Prague (Czech Republic). Before I would share my impressions and thoughts about the golf resort it is interesting to understand the needs and expectations of affluent…
Let's finish the week with a Troon news. Troon has been selected to manage the Champion Hills Club, a private golf club in Hendersonville, North Carolina. Set in the Blue Ridge Mountains. Champion Hills Club is a member-owned club…
Troon has been selected to manage the Colonial Country Club in Memphis, Tenn. Troon Privé, the private club operations division of Troon, will manage this 18-hole facility. The Colonial Country Club was established in 1913 and provides a full-service, private-club experience. The…
The year 2017, was a great year for the Spanish home sales. The Spanish house price index published by Tinsa shows a significant rise in real estate prices in 2017: Barcelona, Madrid area - 7,5% the Mediterranean coast up…
As my reader Breki, wrote me that golf courses are also feeling the disadvantages of the recession, but it has another aspect as well. In the current economic situation when we are reconsider how we would like to…
Arrow Global, a leading European vertically integrated asset manager, acquired three Vilamoura hotels – Dom Pedro Portobelo, Dom Pedro Marina, and Dom Pedro Vilamoura – along with five flagship Vilamoura golf courses – Old Course, Pinhal, Laguna, Millennium,…
Puma Golf knows that golf is more than just a game—it's a lifestyle. Through its collections, we have already become accustomed to unconventional—at least in golf—apparel. This was the first thing that came to mind when I saw…
Shortly after opening its regional office, 59club secured its first German client, Golf Club St. Leon-Rot, located in Southwest Germany, near Mannheim and Heidelberg. Golf Club St. Leon-Rot was famously founded on one man’s vision of creating a…
Centro Nacional de Golf, the home of the Spanish Golf Federation, has made significant progress in enhancing its driving range experience since integrating Toptracer Technology in 2018. As one of Toptracer’s earliest clients in continental Europe, Centro Nacional…
In recent years, we’ve seen a dramatic shift across the daily fee golf landscape as savvy operators have adjusted their business model to capitalize on an opportunity to create steady, recurring revenue streams from their core customers. As…
Over the past six years, I have been reporting to you more frequently about Porsche's golf sponsorship activities. Porsche appears to have realized that golf is a popular sport and leisure activity among its customers. Perhaps they have…
In January 2022, I could report that Troon had won the Wilderness Club management duties. Escalante Golf, one of the nation’s premier owners and operators of golf courses and private clubs, added the 550-acre Wilderness Club in Montana…
As you know, LIV Golf London debuted at Centurion Club in 2022. The English golf club also hosted the LIV Golf Invitational Series in 2023. Thus, we witnessed some of the world's most talented golfers, including Dustin Johnson,…