Since I read the article in the Financial Times last year about golf resort living and golf tourism, I was really curious to know the opinion of Cristobal Guerrero, the managing director of Las Colinas Golf & Country Club.…
I can promise you I will not ask you as a Ryder Cup fan when will start the 2018 Ryder Cup. Just in case: 25th September 2018. Regarding major golf tournaments and events, I always highlight the importance…
Change over the past four years has been rapid and widespread at Le Golf National. Many aspects of the business have been revamped to get ready for the Ryder Cup and what that brings, but also, to boast…
When the French Golf Federation submitted a bid to host the 2018 Ryder Cup, ambitions were strong for French golf! More courses, more golfers, more champions, and moreover bring golf into the heart of the French population, as…
The 2018 WGC-HSBC Champions will take place between 25th to 28th October at Sheshan International Golf Club, Shanghai. I think many of you would ask Justin Rose if he can defend his championship title not. After winning the 2017 WGC-HSBC…
Would you believe that Jack Nicklaus initially turned down the request of the original owners' (the Bond brothers) to build a new course next to the Kernow course (was opened in 1976; aka The Old Course), just because…
We all know (I hope so!) that by making a golf event more observable makes it easier to generate interest and to raise awareness. If we want to make female golf contagious we should create triggers. As a…
Probably you remember, that on October 2017 I wrote about Tbilisi's and Georgia's first golf resort, the Tbilisi Hills Golf Resort. It is the first 18-hole golf course (6,300m; Tilander Golf Design) of Tbilisi and Georgia. The developers of…
None of the golf resorts and golf clubs can sit on their laurels when customer trust and credibility are at stake. Even the most shrewd golfer and golf tourist pay attention to such social proofs like the World Golf…
One of my new year resolutions was to play more frequently golf (at least once a week) in 2018. I started to plan and prioritize my future activities to be able to achieve this goal. When I know…
It seems like the Italian golf clubs and resorts are gradually becoming part of the well-known networks. Most recently the Villaverde Hotel & Resort has joined the exclusive European Tour Properties network, becoming the 26th European Tour Destination (the 19th in Europe).…
The European Institute of Golf Course Architects (EIGCA) is already cooperating with leading golf organizations like the CMAE, EGA, EGCOA, European Tour, FEGGA, GEO, the PGAs of Europe, and The R&A. This impressive list is expanding now with BIGGA (The…
Almost 10 years ago, one mans’ vision (Pascal Grizot – vice chairman of the French Golf Federation and to be Chairman of the Organizing Committee of the 42nd Ryder Cup in France) and passion, supported by the French Golf…
As we are entering the Early Order Program period of the year, it is also great to get equipped with an upgraded, improved decision support application the OnCourse. For some of you, it might remind you Toro's "The…
The Abu Dhabi HSBC Championship, which each January launches the Desert Swing as part of the European Tour will be renamed in 2018 to Abu Dhabi HSBC Championship presented by EGA. The parties have signed recently a sponsorship deal.…
How shall I say it? An old habit of golf club managers and marketing/PR managers to think about being ranked on the list of leading golf magazines (in this case Golf World) will help them to promote their…
I am almost completely sure, that when someone asks you about golf in Portugal, you will answer as a flash the Algarve. This is not a big surprise, 45.1% of golf courses supply in Portugal is concentrated in the Algarve.…
Did you hear that PGA Catalunya Resort will have a new, on-site vineyard? The Celler Mas Hereu, will eventually see the European Tour Destination produce its own wine. The idea of combining wine and golf is not totally a new…
I have just had an interesting conversation with Carlos Ferreira, the CEO of Tee Times Golf Holidays Agency. During our talk, I was interested in his insights about the Iberian tee time sales trends. I hope you will…
It is great to hear that a prestigious golf course like the Gleneagles is returning to its original golf course design. In Gleneagles case, to James Braid's design who originally designed the Queen's Course (a heathland course). Here…