142 entries: "taylormade"

Ojee Golf is challenging Arccos Golf and Game Golf

By: 2015. 07. 20.

Within a year, I had the chance to write reviews about Arccos Golf, Game Golf, Zepp Golf and Microsoft Golf Tile (in association with TaylorMade). Now, here comes another golf training gadget. Ojee Golf's Talon (a digital display;…

Jay Karen is the new CEO of National Golf Course Owners Association

By: 2015. 07. 17.

A new era will start at the National Golf Course Owners Association. Jay Karen will replace Michael Hughes on October 1. Hughes served for 25 years as CEO of NGCOA. Some of the achievements of Hughes are: the NGCOA…

American Golf National Academy is coming to High Legh Park Golf Club

By: 2015. 07. 14.

On 21st July will be opened the American Golf National Academy at the High Legh Park Golf Club in Cheshire. American Golf is promising to help golfers to hone their golf game by providing PGA Professionals in store and on…

In Gee Chun won the 70th U.S. Women’s Open Championship

By: 2015. 07. 13.

In Gee Chun (World #10, became professional in 2012) won the 2015 U.S. Women’s Open Championship held at the Lancaster Country Club, in Lancaster, Pa. This was In Gee Chun's first appearance at the U.S. Women’s Open Championship and becomes just the…

Callaway Golf MD3 milled wedges

By: 2015. 07. 07.

Callaway has just launched its new Callaway Golf MD3 milled wedges. Their promise is that the MD3 Milled Wedges have the versatility and selection for every shot, every course condition, and every swing. What a brave statement!  Available Lofts:…

Royal & Awesome is partnering with Direct Golf

By: 2015. 05. 18.

Royal & Awesome, the funky Scottish golf clothing brand, has reached a higher level in the UK golf retail market after signing a new partnership with Direct Golf. Royal & Awesome was launched in 2012. Now it will be available…

Cleveland Golf Wedge Analyzer powered by Swingbyte technology

By: 2015. 03. 16.

Although I am happy to share information about the latest golf clubs of leading golf equipment manufacturers, it seems to me that there are no significant differences among the leading brands. So how do you want to gain…

Quinta do Lago won the 2015 Today’s Golfer Travel Awards

By: 2015. 01. 26.

It seems to me that Quinta do Lago's €29m investment programme brought it's first awards. Part of this program was the modernization an facelifting (worth of €9.6m) of Quinta do Lago's North Course by Paul McGinley with Beau Welling. Quinta do Lago, the leading…

How to have a private caddie with the wisdom of crowds?

By: 2014. 12. 15.

In 2012 I wrote that the golf industry needs crowdsourcing and crowdfunding to attract new players and reactivate "armchair golfers", but also to involve people in product/service development. According to National Golf Foundation, in 2013, 400,000 golfers (650,000 men left,…

Preview: Big Bertha Irons with 360 Face Cup technology

By: 2014. 09. 24.

Callaway Golf has just announced that the Big Bertha Irons will be upgraded by the new 360 Face Cup technology. This is not a new technology. Previously it was used for Callaway Golf's fairway woods and hybrids.   …

Callaway Golf’s Big Bertha V series weighs 290 grams

By: 2014. 08. 13.

Last summer when I talked about the novelties of FT Optiforce drivers and fairway woods, I could not tell the exact weight of FT Optiforce drivers just approximately (under 300 grams). At this time when Callaway Golf is launching next…

Phil Mickelson will make money for me in June

By: 2014. 05. 22.

I can dream about this, but for US and Canadian golfers it can happen easily between June 12, 2014-June 15, 2014. Callaway Golf came out with a new idea about promotion prize. Instead of give away golf clubs, they…

Mobile rewards platform for golf club operators

By: 2014. 05. 17.

Two years ago in September I recommended to take seriously smart phones as a tool and a communication channel. Since then the the global smartphone audience surpassed the 1 billion mark in 2012 and will total 1.75 billion…

Callaway invented the softest golf ball ever

By: 2014. 01. 11.

The battle to invent the softest golf ball is keeps going on. In January 2013, I reported about Wilson Staff DUO golf balls that have a compression of 40 (out of 110 - but the complate scale ends at 200).…

Callaway’s Speed Regime golf balls adapts to you

By: 2013. 12. 25.

Customization is slowly flowing into the golf industry as well, as golf equipment manufacturers like Callaway Golf starts to realize that there are significant differences between golfers.  In case of the new Callaway Speed Regime golf balls that…

Callaway Golf’s crossbar technology is changing the game

By: 2013. 12. 15.

It seems to me Callaway Golf found a great solution how putters can connect better to our golf balls enabling more controlled and consistent roll. I would happy to see similar solution for other golf club types as…

Honma Golf the big enigma

By: 2013. 09. 14.

I must confess that Honma Golf is a big enigma for me and I guess for many other golfers. We hardly read about Honma golf clubs in golf magazines. Honma golf clubs are handmade one-by-one. You can imagine their…

The new Mizuno MP-4 irons are coming

By: 2013. 09. 01.

As I wrote in my previous post about TaylorMade, dollar and unit sales of irons in May were the highest since June 2008 (unit sales) and May 2007 (dollar sales) according to Golf Datatech. For the month, iron sales…

Swingbyte shakes up the golf industry

By: 2013. 08. 29.

First when I saw Swingbyte, I thought it is another golf club fitting tool, like TaylorMade's R1 tunning application or Ping's iPing application. Then I had to realize that this is not exactly a golf club fitting tool, rather…

What would happen if Hunter Mahan…

By: 2013. 07. 29.

Brandt Snedeker seems to perform well just like in 2012. After winning the AT&T Pebble Beach National Pro-Am in February, yesterday he won (70-69-63-70-272 total) the RBC Canadian Open. This was the sixth career PGA TOUR victory for Brandt Snedeker. With the…