The winner of the 2015 Greenbrier Classic (his only PGA Tour victory..so far..), Danny Lee announced early this week that in 2016 he will play in Devereux’s Spring 2016 collection. We could see him playing in his new attire…
It is obvious that winning golf tournaments and championships are important in golf equipment sales and marketing. Although, I really understand why is it important to Nippon Shaft to highlight how many tour players are playing with their…
Chuck Couch, a Mizuno veteran with more than 20 years of experience at Mizuno has been promoted to the position of Corporate VP of Sales, Mizuno USA. He started his Mizuno career in customer support and later held various high-level positions like…
By winning on last Sunday the 2015 Lorena Ochoa Invitational that was held at the Club de Golf Mexico, in Mexico City, Inbee Park got very close to entering the LPGA Hall of Fame. She needs only 1 more point to…
HSBC's announcement about the renewal of their global golf sponsorship portfolio (World Golf Championships-HSBC Champions, the HSBC Women’s Champions and the Abu Dhabi HSBC Golf Championship) brought a great relief. In the summer was announced that HSBC will…
Smylie Kaufman won the 2015 Shriners Hospitals for Children Open held at the TPC Summerlin Golf Club, in Las Vegas, Nevada. He proved that even a retro golf club (in this case a Cleveland Classic 290 driver from 2012) can bring…
Ashley Chesters, one of golf’s hottest young prospects has joined the Nike Golf brand team. He he has now signed a multi-year, head-to-toe deal with the iconic Swoosh brand. In 2014 when Ashley Chesters became the first player to successfully…
Of course DIRECTV will cover the 97th PGA Championship at Whistling Straits as part of their “PGA TOUR Experience". I think you have already noticed on your TV. In February I had already reported that DIRECTV signed a…
On Thursday will start the 39th Women's British Open Championship at Turnberry's Ailsa Course. This was not 100% sure if LPGA will agree to hold the championship at Turnberry after Donald Trump's remarks on Mexican immigrants. LPGA, PGA…
In Gee Chun (World #10, became professional in 2012) won the 2015 U.S. Women’s Open Championship held at the Lancaster Country Club, in Lancaster, Pa. This was In Gee Chun's first appearance at the U.S. Women’s Open Championship and becomes just the…
As part of “The Open Championship" Experience, DIRECTV offers multiple channels of golf action as the worlds best players take on the history of St. Andrews July 16-19. Thanks to the cooperation with ESPN, Directv subscribers will get an in-depth multi-screen…
Bernd Wiesberger (World ranking: 23; FootJoy brand ambassador) produced an impressive final round of 65 (a 13 under total) to win the Alstom Open de France at future Ryder Cup host venue Le Golf National. Bernd Wiesberger is the first…
Probably your remember, on 21st November 2014, Davida Gass lost her fight with the disease, and her family and friends have pledged to continue her work to raise funds for the charity. Thus 6 hardy golfers have completed a…
With a very good timing (just before the start of The Open Championship: 12-19 July), Nike Golf is presenting in these days their latest edition of Nike Golf Club Collection. Actually it is a tribute to golf’s heritage. So I…
In last November I wrote a review about Arccos Golf (innovation partner of Callaway Golf; the original concept/idea is from Callaway Golf) and Game Golf, where I shared my doubts about their future potentials, namely they are monofunctional and pricey…
Martin Kaymer and his Management Team are joining forces with worldwide management and marketing company, IMG. As part of the agreement, IMG will work together with manager Philip Kaymer, coach Gunter Kessler and PR-agent Dirk Schimmel to manage…
On the last day of July Hellidon Lakes Golf & Spa Hotel will celebrates its 25th anniversary. They will commemorates its landmark date with a fundraising golf day on Friday, July 31. Many familiar faces from Hellidon Lakes’ history including a…
The novelty in the Odyssey Works Big T putters is not so much. Odyssey Big T combines Odyssey Golf's Versa and Marxman alignment systems. It’s part of Odyssey Works, a high performance technology platform. This line includes also…
Peter Hanson has agreed to terms on a multi-year contract to become a member of the Srixon/Cleveland Golf PGA Tour staff. As I expected none of the sides shared any details of this contract. What is sure that he will…
Cleveland Golf is introducing the new custom edition Cleveland Golf 588 RTX 2.0 wedges commemorating a very special time of year with Father’s Day, the 2nd Major Championship of 2015, and the Fourth of July all quickly approaching. The 588 RTX 2.0 family of wedges…