96 entries: "The Open"

The Open NetJets official private jet provider 2024

NetJets: raising the bar as the new Official Private Jet Provider for The Open!

By: 2024. 05. 03.

Did you know that NetJets has teamed up with the R&A to become the official private jet provider for The Open? The multiyear agreement allows NetJets to extend invitations to the prestigious event to their Owners – the…

FedEx Open de Golf title sponsor

FedEx is the new Title Sponsor of the Open de France

By: 2024. 02. 07.

Through a partnership with DP World Tour, FedEx has taken on the role of Title Sponsor for the prestigious Open de France held at Le Golf National. FedEx has become the official sponsor of the 106th edition of…

Landmand Golf Club hole 16 with 17 and 18 in distance

How Landmand Golf Club sold all of its membership before the opening?

By: 2021. 04. 22.

I thought to share with you a very promising golf club business news, just right before the weekend. Landmand Golf Club has sold out its membership offering 6 months before its planned opening! The Landmand Golf Club will…

North Foreland Golf Club hero

What North Foreland Golf Club is preparing for The Open Championship?

By: 2021. 01. 11.

The 149th Open is still far away (11-18 July 2021, Royal St. George's). However, the North Foreland Golf Club is preparing how to take advantage of this major golf event. North Foreland Golf Club, located just 13 miles…

Ben Styles VP Golf at Hoiana Shores Golf Club Hoiana Integrated Resort

Here is how Hoiana Shores Golf Club preparing for the opening

By: 2019. 10. 02.

The story Hoiana Shores Golf Club (Quang Nam Province, Vietnam; cca. 40 kilometers from the Da Nang Airport) really arouse my curiosity. This is why I thought to ask Ben Styles (Vice President of Golf at Hoiana Shores…

the open royal troon flag 18th

Hosting The Open fulfilled the expectations of Scotland

By: 2017. 01. 31.

As we are getting closer to the 146th Open at Royal Birkdale  (16th - 23rd July 2017), it is worth to summarize the business results of the previous event: Hosting The 145th Open at Royal Troon delivered more than £110 million…

93% of the players used Bushnell Golf at The Open Championship

By: 2015. 07. 20.

The 144th Open Championship is ending soon and we start to collect interesting stats from the event. One of them is the stunning achievement of Bushnell Golf. According to my sources more than 96% of caddies and over 93%…

DIRECTV gives you “The Open Championship” Experience

By: 2015. 07. 13.

As part of “The Open Championship" Experience, DIRECTV offers multiple channels of golf action as the worlds best players take on the history of St. Andrews July 16-19. Thanks to the cooperation with ESPN, Directv subscribers will get an in-depth multi-screen…

Nike Golf Club Collection for The Open Championship at St. Andrews

By: 2015. 07. 03.

With a very good timing (just before the start of The Open Championship: 12-19 July), Nike Golf is presenting in these days their latest edition of Nike Golf Club Collection. Actually it is a tribute to golf’s heritage. So I…

Preparations at Royal Troon for The Open in 2016

By: 2014. 12. 04.

In Ayrshire and Arran they are ready to walk the extra mile to boost their golf tourism. Ayrshire and Arran has over 40 courses including the Open venues of Royal Troon and Trump Turnberry and the birthplace of the Open,…

TaylorMade golf ball plant in Korea 2024

Where Will TaylorMade Open Its 3rd Global Golf Ball Plant?

By: 2024. 06. 06.

Based on data from Cognitive Market Research, the estimated size of the global golf balls market in 2023 is USD 984.5 million. The market is anticipated to experience a compound annual growth rate (CAGR) of 1.2% from 2023…

One Club by R&A memorable experience

What money-can’t-buy experiences will the R&A One Club offer?

By: 2024. 04. 02.

In 2019, I highlighted the significance of memorable moments in customer experience management. We must create moments that matter! In my interpretation, defining moments are both memorable and meaningful. Such moments typically do not endure for a long…

The 151st Open - Day One at Royal Liverpool Golf Club

The 151st Open at Royal Liverpool generated more than £187 million

By: 2024. 03. 22.

The 151st Open at Royal Liverpool generated more than £187 million in overall economic benefit for the Wirral and the wider Liverpool City Region, according to an independent study commissioned by The R&A. The historic Championship had a total economic…

Royal Melbourne Country Club new tennis courts

How well can Royal Melbourne Country Club meet the growing demand for tennis?

By: 2024. 03. 01.

The USTA found last year that U.S. tennis participation grew by 1 million players in 2022, with more than 23.6 million playing the sport–the third consecutive year that the sport has increased.  This number, when added to the…

ICL Continue to Learn Scholars for 2024 Jason Norwood an ICL scholar

Who are the lucky participants of the 8th ICL Continue to Learn Scholars for 2024?

By: 2023. 10. 26.

The British & International Golf Greenkeepers Association (BIGGA) and Premium Partner ICL have revealed the 5 participants of the 8th ICL Continue to Learn Scholarship. The ICL Continue to Learn Scholars for 2024 accurately represents the diverse greenkeeping…

2024 BIGGA Celebration at BTME by Jacobsen

How does Jacobsen make the BIGGA Celebration memorable as a headline sponsor?

By: 2023. 09. 19.

The British & International Golf Greenkeepers Association (BIGGA) has just announced that Jacobsen will be the headline sponsor of the BIGGA Celebration, taking place on the opening evening of the BIGGA Turf Management Exhibition (BTME). The BIGGA Celebration…

John Keenaghan new VP BIGGA

BIGGA gets a new VP from the Chipping Sodbury Golf Club

By: 2023. 09. 12.

John Keenaghan, the head greenkeeper at Chipping Sodbury Golf Club in Gloucestershire, has been appointed vice president of the British & International Golf Greenkeepers Association (BIGGA). He will become president of the association ahead of the BIGGA Turf…

rolex-and-sports-golf-the-open-collin-morikawa in 2021

How will Rolex make the 151st Open Championship memorable & exciting?

By: 2023. 07. 10.

Here, at the beginning, I will quickly summarize for you what you need to know about the 151st Open Championship. This year, Royal Liverpool Golf Club, on the north-west coast of England, hosts the 151st edition from 20–23…

Stewart Golf US customer care center Houston

How can the new Stewart Golf customer care center become a brand protector?

By: 2023. 07. 03.

Today, it is clearly visible and demonstrable that superb customer service/care can greatly boost sales and customer retention. The 2022 Global Consumer Trends study of Qualtrics found: 63% of consumers think companies should listen better to their feedback.…

Toptracer 9 Shot Challenge Pebble Beach

Can you beat the top female tour players in Toptracer’s 9-Shot Challenge?

By: 2023. 06. 30.

The Toptracer 9-Shot Challenge was launched last year. The event was scheduled to coincide with The Open at St Andrews. This year, the Toptracer 9-Shot Challenge will once again utilize a similar timing technique, and it will take…