Two years ago, I already mentioned how important digital transformation is for golf clubs in order to maintain competitiveness, enhance employee productivity, and serve guests more efficiently (see also customer experience & personalization). The main motivations of businesses…
I am unfortunate to start the week with this news. Tom Weiskopf passed away on August 20th at the age of 79. Winner of 16 PGA TOUR titles, Tom Weiskopf was a prolific golf course designer/co-designer, responsible for 70-plus…
I am so pleased that I do not have to regret my decision when I switched to ECCO Golf shoes a couple of years ago. I'm so glad I don't have to worry about my shoes during my…
I prefer those pro-am golf tournaments, where I can not only enjoy the golf tournament itself and the services of the hosting golf club, but also the local culture. A golf tournament hosted by a colorful and exciting…
Stephen Smith, the chief neuroscientist at PSYenz, recommended once ‘Sell the lifestyle, not the health, benefits of golf’. He believes promoting immediate returns such as being out in the fresh air or meaningful time with the family or…
One of the few benefits of the latest pandemic is the huge interest and demand for golf equipment and apparel. To handle the increased demand, and exceed golfers’ expectations in the pro-shops, is not a simple task. Hence,…
Golf in Scotland had an extraordinary year in 2021. The number of registered golfers grew by 7.17%: 179,832 registered golfers in 2020,192,724 registered golfers in 2021. The total number of golfers was 595,000 golfers. What is less flattering…
Trinifold Sports Management has just partnered with Centrum Solutions. This gave me the idea to interview James Byers (CEO, Trinifold Sports Management) and Leon Lloyd (Co-Founder & Director, Centrum Solutions). Where did the concept of Trinifold Sports Management…
GCSAA’s Golf Course Environmental Profile (GCEP) Survey Series - 3rd edition - found water use down by 29% at U.S. golf facilities since 2005. I definitely wanted to share this with you before reporting on Clube de Santo…
I like to think about a new investment idea in the way how it can improve the overall customer experience at the golf club. I thought I'd mention this because Chart Hills Golf Club is now building an…
I thought it might be useful for you to learn about the everyday challenges of an American public golf course - Maple Lane Golf Club - and what solutions he found for them. You can read my interview…
Westchester Hills Golf Club in White Plains, New York recently completed a $3.5 million golf course renovation by famed architect Rees Jones. In addition, the 109-year-old club also completed a $1 million pool renovation focused on providing a resort-style setting…
Remember, authentic and organic always win. In the world of micro-influencers, authenticity is the currency. What can brands achieve from cooperating with mega-influencers like Peter Finch (500K followers on YouTube) or Rick Shiels? In a previous article, I…
Already in 2018, I found impressive apartments in Las Colinas Golf & Country Club (south of the Costa Blanca, in Alicante). I found in a European Tour Properties study: "Homes within golf resorts are worth 19% more on…
I was beginning to believe that I had found a very useful new type of golf club. What is it about? PING ChipR is a fully-engineered short-game solution that combines elements of a putter and wedge to help…
The Amundi Evian Championship (21–24 July, Evian Resort Golf Club) is the only Major played in continental Europe. Rolex, a partner of the event for more than 20 years, will once again be the Official Timekeeper. Rolex is…
Bernhard and Company has recently announced that the application process is officially open for the 2023 BIGGA Delegation trip. Open to all full BIGGA members, the Bernhard and Company BIGGA Delegation is one of the most highly regarded…
In recent years, the efforts of Sentosa Golf Club have impressed me the most as they try to make their operations environmentally friendly and sustainable. The 2022 EIGCA Annual Meeting was held from Monday 27th to Wednesday 29th…
Last year Gamble Sands (located in Brewster, Wash.) launched the David McLay Kidd-designed QuickSands Course a 14-hole short course. The 18-hole Sands Course opened for play in 2014 to widespread acclaim, with the 100,000 square foot Cascades putting course following shortly thereafter. Now Gamble…
The Hanse Golf Design and Heritage Links won the renovation project of the Lake Merced Golf Club golf course renovation. Starting in October 2021, Hanse Golf Design (HGD) has collaborated with course builder Heritage Links on a comprehensive,…