Paul Armitage left the club not so long time ago as the general manager of the Golf National. His successor is Philippe Pilato. He has been at Golf National for 25 years, almost since the day it opened.…
The growth of online golf retailing is forcing pro-shops and brick-and-mortar golf retailers to reassess the true value and role of their stores. I believe experience remains essential to the future of the store – but it needs…
Last year, was not an easy year for club managers to deliver the same level of customer experience as in a normal situation. People usually remember peak moments and pits during their stay in a golf resort or…
The new Buckingham Infinite Putter is the 9th version of the Wilson Infinite Putter line. “Buckingham” refers to Chicago’s famous Buckingham Fountain. I immediately noticed that the Buckingham Infinite Putter has got a double-milled face. It provides us,…
Now I see on my calendar that it has been 2 years since I gave a keynote presentation (customer experience as a differentiating factor) in Estoril at the 4th National Conference on Residential Tourism & Golf. Before I…
Jim Moore wrote an interesting article (Bunkers: Can your golf course afford them?) about the challenges of maintaining bunkers in golf courses. He listed how golf clubs are trying to avoid overspending the budget (e.g. buying cheaper fertilizer,…
I almost say I’ll continue where I left off yesterday when I wrote about Heritage Links’ Florida projects. We need to be prepared to ensure that our golf courses are immaculate when we reopen them. Of course, it…
We must be prepared to reopen anytime. I have to admit I could not find any updated information on COVID-19 regulations in relation to golf courses in Florida. What is sure that in December 2020, the U.S. total…
I hope you came to the same or a similar conclusion about the new Wilson Staff D9 irons like me. Wilson Staff D9 wood range The Wilson Staff D9 wood range uses the same generative design process as…
I have been saying for a long time that the complete closure of golf courses is not good for our health, well-being, and golf club owners. Limited access would make much more sense. Now the joint study from…
Around 2018, the 36-hole Kenwood Country Club (since 1930; Cincinnati, Ohio) decided to renovate the golden-age layout of Kendale Course. Fry/Straka Global Golf Course Design won the assignment. The renovation started in August 2019. Originally they planned to…
One would think that 2020 was a terrible year for almost all golf clubs. As I look at US statistics, then I see a boom in play that started in the summer continued through the end of the…
My best putts were done with Odyssey putters. My favorite feature of the first Odyssey Ten putters was the alignment. In the original version of Odyssey Ten putters, the designers focused on alignment and high MOI. Now in…
How many of you have got Puma Golf IGNITE golf shoes? I am one of those who have got such golf shoes. I must admit I wear them mostly in dry weather. It seems like in the new…
Callaway Golf was perhaps among the first to recognize the business potential of artificial intelligence. Correct me if I am wrong, Callaway used the AI technology solutions for the first time during the development of its Callaway Mavrik…
I have got good news for those who like the Titleist TSi3 driver. The new Titleist TSi4 drivers will be available from February 26, 2021 (MAP: $549). I found 6 new modifications and improvements in the new Titleist…
It seems like Saudi Arabia shifted to a higher speed in the transformation of its economy and society. The Saudis want to tackle as part of the 2030 Agenda for Sustainable Development the issues of poverty, inequality, climate…
Thanks to Troon and Honours Golf, I can discover now a private golf club in Gadsden, Alabama: Gadsden Country Club. Honours Golf, the Birmingham, Alabama-based division of Troon has been selected to manage Gadsden Country Club. Honours Golf will…
I’m starting to come to terms with the idea that I won’t be able to hit more than 250 meters away. That’s why I decided to spend more time from now on improving my short game. There are…
I could not resist not writing about Callaway Golf's latest golf ball the ERC Soft golf ball. What really caught my attention in the new Callaway ERC Soft golf ball is the use of the PARALOID™ Impact Modifier…