A real important agreement between the LET and LPGA has been reached recently that will see Dundonald Links (a Kyle Phillips-designed course) host both the 2017 men’s and ladies’ Scottish Opens whilst elevating the Aberdeen Asset Management Ladies Scottish…
How exciting it has been watching the Summer Olympics! Every four years we see excitement and patriotism exuding in athletes and fans around the world. In particular, we see the excitement in our youth -- the magic in…
Do you remember the Cleveland Golf 588 RTX 2.0 wedges from 2014? If yes, then I've got a good news for you! Cleveland Golf has just announced the launch of their new RTX-3 wedges (will be available from September 16).…
Probably you remember that Scotland won last year the right of hosting The 2019 Solheim Cup. The tournament will be held at The Gleneagles Hotel. It seems like that Scotland does not leave the success to chance. VisitScotland on…
Similar to 2015, the Berenberg Gary Player Invitational will be held at Wentworth Club. This year it will be held between July 17-18. Berenberg and The Player Foundation are continuing to support Depaul (helps who are homeless, vulnerable and disadvantaged) who…
It seems like Troon is not just expanding in Europe, but also in Australia (The Grange Golf Club). Troon has confirmed a partnership with Paradise Palms (Paradise Palms is a championship 18-hole golf course, a par 71, spanning 6,331 meters),…
The EWGA (Executive Women’s Golf Association; founded in 1991), the largest women-focused national amateur golf association in the United States and Troon announced the renewal of their multifaceted Supporting Partnership. The partnership is designed to increase women participating in…
Last year, Hungary made a great leap forward to be visible on the global golf tourism map. By opening the Robert Trent Jones II. designed Zala Springs Golf Resort in Zalacsány (near the Austrian border) in September 2015,…
Since last year, ANA Airways is the new title sponsor of the leading LPGA event that previously was known as the Kraft Nabisco Championship. Contested at Mission Hills Country Club in Rancho Mirage, Calif., since its inception, the ANA…
It is not the first time when I read from a golf equipment manufacturer that they have designed a new hybrid golf club that can replace irons (e.g. Titleist 816H hybrids). Can we say that replacing irons with hybrid golf…
Last time, my guest writer Rich O'Brien (from Charleston Golf News) wrote about the importance of women's participation in golf. Today, he will discuss the question of the sustainability of the game. I recently interviewed Rand Jerris, Ph.D. the…
For first hearing, Baby Boomers look very attractive for many marketers and golf marketers (e.g. ClubCorp, Callaway Golf, Nike Golf). This is based on the perception that the nearly 79 million Baby Boomers (in the US; 15% of them are…
It seems like that Glenmuir and Sunderland of Scotland has found a good partner in Finland to improve their sales in the country. The new partner is Juha Klinga's Klintrade, a golf equipment importer private company. Juha has got 20+ years retail…
After an exhausting struggle to win the right of hosting of The 2019 Solheim Cup, now Scotland can sit back. The Ladies European Tour’s Board preferred and selected Scotland's The Gleneagles Hotel in Perthshire over Sweden's The Bro Hof Slott Golf Club (the total cost…
I think, I will dedicate the Sundays for softer golf industry topics. Last time I wrote about hedgehogs at the Macdonald Portal Hotel, Golf & Spa. This time, I will be more serious. Lexi Thompson won (-15 under…
Scotland is still excited about hosting The Solheim Cup in 2019. In March it was questionable whether Scotland will launch a formal bid in the summer. Now it is sure that they will officially bid for the hosting of The…
The market’s very first and leading brand, PowaKaddy commissioned recently a (in my view) a very controversial and pointless study. The study was conducted by golf physiotherapist Andrew Caldwell, who provides services to clients such as the PGA…
Do you remember Puma Golf's Stylecaddie mobile application from 2013? Their aim was to promote the Puma 2013 Spring/Summer Collection. In some respect, I think Galvin Green learnt from the Puma Golf example when they created their Gear Up mobile…
QHotels has just launched its new QFairway club golf membership program/offer. They claim it is the most flexible membership offer in the UK. It gives up to 50 rounds of golf for £375 along with access to 15…
Inbee Park after winning the HSBC Women’s Champions 2015 in Sentosa was crowned as the 'Champion of Champions'. She shot a round of 2-under par 70 to win the title, two shots clear of second placed Lydia Ko. This result…