166 entries: "Ryder Cup"

2024 Solheim Cup team leaders Club Car

Can Club Car Become The Official Golf Car Of The 2024 Solheim Cup?

By: 2024. 07. 17.

You may not be surprised to hear that the Club Car has once again become the official golf car of a leading golf tournament. I was not surprised - at all - to learn that the Club Car…

Adidas Sky Sports Golf sponsorship 2024

Why is it valuable for Adidas to be the official apparel partner of Sky Sports Golf?

By: 2024. 07. 15.

In 2023, Sky Sports Golf experienced remarkable success in viewership, breaking numerous records and significantly increasing viewership among individuals under 35. Here are some exciting statistics that undeniably prove I am not just talking to the wind: The…

Club Car DP World Tour extended partnership 2024

Where else could Club Car’s successful partnership with the DP World Tour expand?

By: 2024. 02. 28.

Club Car has served as a supplier to the Tour since 1999, providing indispensable vehicles for the staging of DP World Tour events worldwide. The DP World Tour has just announced the continuation of its cooperation with Club…

Sotogrande Almenara_La Reserva_Golf Escapes

What are the new stay-and-play packages offered by the SO/ Sotogrande Spa and Golf Resort Hotel?

By: 2024. 02. 02.

Here are the latest stay-and-play packages that SO/ Sotogrande Spa and Golf Resort Hotel has to offer. I will write the most important details you need to know below. The headline act of the new collection of packages…

Cart Care Company Carts 4 Rent IOTee

How does IOTee revolutionize golf cart usage convenience?

By: 2024. 01. 29.

I believe that the customer experiences that are most productive and memorable are the experiences that are convenient for the customer (including golfers). Convenience is about creating a situation that saves the customer effort and time. A PwC study found:…

Club Car Ice Blue Tempo_FV

What upcoming innovations will Club Car present at the BTME exhibition next week?

By: 2024. 01. 17.

One of my discoveries in 2023 was IOTee, the keyless golf cart fleet management solution that can help golf clubs have a new revenue stream and better cater to golf club members and guests (see customer experience). In…

indoor golf media AIG Womens Open

What are the opportunities in indoor golf media communication?

By: 2023. 11. 28.

The proliferation of advertisements on digital displays - indoor golf media - within golf clubs has become increasingly evident. This trend is noteworthy due to its potential to impact communication efficiency significantly. To gain a comprehensive understanding of…

IOTee Banner

How does IOTee help increase golf cart rentals & extended operating hours?

By: 2023. 09. 05.

Technology has revolutionized urban mobility, with app-enabled scooters and bikes now a staple in major cities. Similarly, Digital transformation is indispensable in the golf industry. Yet, while some operations have been transformed, others remain untouched. Considering the advancements…

European Golf Design Climate Leader sustainability

European Golf Design became the 1st Sustainable Golf Climate Leader. Why it matters?

By: 2023. 08. 29.

It is perhaps not an exaggeration to say that anyone who takes themselves seriously will not develop a golf club, golf resort, or golf course without sustainability as a top priority in 2023 and the coming years. For…

Cabot Highlands hole 14 from behind green by Credit Darren Chisholm

When will the Tom Doak-designed golf course in Cabot Highlands be ready?

By: 2023. 08. 02.

Have you been keeping up with Castle Stuart Golf Links (since 2009) lately? The Cabot Collection acquired this fantastic golf club in Inverness, Scotland, in 2022 and added it to its impressive collection. One of the first actions…

DP World Tour Green Drive trees

How does DP World Tour promote its Green Drive program?

By: 2023. 07. 05.

Trees greatly enhance our well-being, and their benefits cannot be overstated. Let me share with you 10 ways in which trees greatly benefit us. Trees produce oxygen. Trees remove carbon dioxide from the atmosphere. Trees help to regulate…

Le Golf National green in permaculture2

What are Le Golf National’s recent innovative sustainability projects?

By: 2023. 05. 30.

As you know, Le Golf National is the French Golf Federation's facility and the host venue of several international golf tournaments (e.g., 2018 Ryder Cup, 2024 Olympic Games, French Open, etc.). That's why I was very curious about,…

Sotogrande La Reserva Clubhouse

What can Sotogrande be proud of in its 60-year history?

By: 2023. 04. 21.

Much has been written and said - including me - about Sotogrande during its 60 years of existence. Here I summarize what they can be really proud of and what their competitors can learn from. We will see…

6th hole La Reserva Club

How will the new ranking of the La Reserva Club drive more sales & prices?

By: 2023. 04. 03.

Have you ever tried to find the connections between being highly ranked and golf revenue growth? What I know is that such rankings on the most important golf magazines' lists are good reasons to raise prices. At the…

Golf Genius International Year in Review 2022

Did Golf Genius International exceed its brave business goals in 2022?

By: 2023. 01. 27.

In December 2021, at the GCMA 2021 Conference, I was very pleased when Golf Genius initiated an influencer marketing cooperation with me. Golf Genius was one of my several new clients in 2022. I believe it is essential…

JCB Championship 2023 Darren Clarke

Will the organizers repeat the success of the JCB Championship in August?

By: 2023. 01. 20.

The Legends Tour will return to the JCB Golf & Country Club - from 3-5 August 2023 - following the hugely successful JCB Championship - more than 7,000 spectators - at the venue last year, with 2011 Open…

Streamsong Resort Red golf course hole 16th (Credit_ Larry Lambrecht)

Who has been better off with the sale of Streamsong Resort?

By: 2023. 01. 17.

Two possible explanations came to my mind when I heard of Streamsong Resort's sale by The Mosaic Company to Lone Windmill LLC, a subsidiary of Kemper Sports Management LLC. Option #1: The Mosaic Company wants to focus on…

BMW Group DP World Tour sponsorship deal 2023 car and trophy

How will BMW Group take advantage of the DP World Tour sponsorship?

By: 2022. 12. 13.

Before I go into the details of the extended partnership - until 2027 - between the BMW Group and the DP World Tour, it's worth a look at the state of the global sports sponsorship. Brand sponsorships in…

106th PGAof America Annual Meeting Don Rea Jr.

What do the PGA of America and the golf industry need to succeed?

By: 2022. 11. 24.

After hearing that Don Rea Jr. became the new vice president of the PGA of America, I thought it is a great moment to ask him about his plans, the challenges of the PGA of America, and the…

Las Colinas Golf & Country Club golf course 1

Las Colinas Golf & Country Club proves to be good for the DP World Tour Qualifying School

By: 2022. 10. 12.

Some may wonder whether it is possible to organize such a high-level competition in a golf resort - like Las Colinas Golf & Country Club - such as the DP World Tour Qualifying School, or whether it is…