Should ASICS get involved in the golf shoe business?
Probably my best running shoes were all ASICS. I must admit that I have not seen in the last decade any ASICS golf shoes. Is it my mistake? I don't think so. I have just checked ASICS UK…
52 entries: Srixon
Golf Business Monitor’s 10th anniversary
I am super excited today, as I arrived at a major milestone with Golf Business Monitor, the world #1 B2B golf business blog (+ golf club marketing consultancy). 10 years ago on 13th August 2009, I launched my…
What can be attractive for Acushnet in KJUS?
Do you remember when Callaway Golf acquired OGIO International for $75.5 million and TravisMathew for $125.5 million in cash in 2017? Now, we can see a similar acquisition at Acushnet. They recently acquired KJUS, a premium Swiss, global…
Vokey’s HandGround program: feel like tour players!
There is no week when I do not hear about the importance of product and service personalization. Do you remember Mac Daddy 4 Callaway Custom Wedges from February 2018? Callaway is offering tour-level customization & personalization for Mac Daddy…
What do golf clubs benefit from Ingersoll Rand’s acquisition?
I have been talking for a while about the importance of creating added value services not just for golfers, but also for golf clubs. This is why I think, Ingersoll Rand's latest acquisition is a smart way to…
Use Youth to Catch the Enthusiasm for the 2019 Solheim Cup!
How exciting it has been watching the Summer Olympics! Every four years we see excitement and patriotism exuding in athletes and fans around the world. In particular, we see the excitement in our youth -- the magic in…
Can William McGirt win again on the PGA Tour?
William McGirt prevailed in a sudden-death playoff over fellow staffer Jon Curran to win the Memorial Tournament Presented by Nationwide on the PGA TOUR over the weekend at Muirfield Village Golf Club in Dublin, Ohio. This is William…
How Matsuyama improved his performance on the Phoenix Open?
Last year was the first year when I had the chance to write about the Japanese professional golfer, Hideki Matsuyama. Since then he has become the world's #12 (4 places higher than in 2015). After 2 years, Matsuyama…
How much golf show can be profitable in Manchester?
As we could get used to it, the first months of the year is about new golf equipment and golf club membership sales. 2016 will not be an exception. In most cases, golf retailers like American Golf were…
When will Inbee Park be part the LPGA Hall of Fame?
By winning on last Sunday the 2015 Lorena Ochoa Invitational that was held at the Club de Golf Mexico, in Mexico City, Inbee Park got very close to entering the LPGA Hall of Fame. She needs only 1 more point to…
PGA Championship victory of a retro driver
Smylie Kaufman won the 2015 Shriners Hospitals for Children Open held at the TPC Summerlin Golf Club, in Las Vegas, Nevada. He proved that even a retro golf club (in this case a Cleveland Classic 290 driver from 2012) can bring…
How did Shane Lowry become a full PGA Tour member?
By winning the WGC-Bridgestone Invitational on last Sunday, Shane Lowry has achieved a two-fold victory: became a full PGA Tour member + world golf ranking of No. 19. Actually this is Shane's first PGA Tour victory since 2009 when he…
American Golf National Academy is coming to High Legh Park Golf Club
On 21st July will be opened the American Golf National Academy at the High Legh Park Golf Club in Cheshire. American Golf is promising to help golfers to hone their golf game by providing PGA Professionals in store and on…
In Gee Chun won the 70th U.S. Women’s Open Championship
In Gee Chun (World #10, became professional in 2012) won the 2015 U.S. Women’s Open Championship held at the Lancaster Country Club, in Lancaster, Pa. This was In Gee Chun's first appearance at the U.S. Women’s Open Championship and becomes just the…
Will La Manga Club win the ‘Best Golf Resort in the World’ category?
La Manga Club Resort is one of the venues that was nominated in the ‘Best Golf Resort in the World’ category at the Telegraph Media Group's 2015 UltraTravel Awards. Thus La Manga Club is the only destination in continental Europe to…
Review: TaylorMade’s wearable golf tracker: Microsoft Golf Tile
In last November I wrote a review about Arccos Golf (innovation partner of Callaway Golf; the original concept/idea is from Callaway Golf) and Game Golf, where I shared my doubts about their future potentials, namely they are monofunctional and pricey…
Robert Trent Jones II signature golf course is close to completion in Hungary
Yes it is true. It will be the second Robert Trent Jones II signature golf course in Eastern Europe (the other is in Russia). Hungary's 4th wealthiest entrepreneur (according to Forbes Hungary in 2014) Gábor Széles had an…
Søren Kjeldsen won the 2015 Dubai Duty Free Irish Open
Søren Kjeldsen won on Sunday the 2015 Dubai Duty Free Irish Open held at the Royal County Down Golf Course, in Newcastle, Northern Ireland. This was his 4th European Tour International Schedule victory. Thanks to his great game he moved to 105th in…
Inbee Park’s 2nd LPGA victory in 2015
The victory at the 2015 Volunteers of America North Texas Shootout held at the Las Colinas Country Club, in Irving, Texas last Sunday was Inbee Park's 2nd LPGA victory in 2015 ( and her 14th career LPGA title). She closed the game with a…
Smylie Kaufman wins his first Web.com Tour title
I think it is a good day for Srixon, Cleveland Golf and Smylie Kaufman. This was Smylie Kaufman's first Web.com Tour victory at the 2015 United Leasing Championship held at the Victoria National Golf Club, in Newburgh, Indiana. Kaufman’s…