5 B2B Golf Retailing Trends to Watch in 2023
Discover the trends to stock in your golf shop to keep your customers fashionable on the fairway! Last month at the PGA Show, many brands and retailers had a first look at the golf trends that would rule…
259 entries: community
How Can Canal Shores Golf Course Be Saved?
When I learned about the history and current situation of Canal Shores Golf Course, I immediately felt I had to share it with you. Canal Shores Golf Course will undergo a bold restoration plan to preserve and enhance…
Did Golf Genius International exceed its brave business goals in 2022?
In December 2021, at the GCMA 2021 Conference, I was very pleased when Golf Genius initiated an influencer marketing cooperation with me. Golf Genius was one of my several new clients in 2022. I believe it is essential…
What should La Hacienda Links Golf Resort do for a better golf experience?
Last year I reported that La Hacienda Links Golf Resort was acquired by Millenium Hospitality. The Texas-based golf course architect Kurtis Bowman has redesigned the Links Course. A new contemporary clubhouse, driving range, and practice area have been completed. La Hacienda Links…
Who has been better off with the sale of Streamsong Resort?
Two possible explanations came to my mind when I heard of Streamsong Resort's sale by The Mosaic Company to Lone Windmill LLC, a subsidiary of Kemper Sports Management LLC. Option #1: The Mosaic Company wants to focus on…
How can Peter Finch help OGIO as Golf Brand Ambassador?
More and more brands understand that they need to move more budget to influencer marketing as a more effective and accessible means of communication with consumers. It can also be a highly effective way to attract and connect…
What remarkable has Golf Business Monitor achieved in 2022?
It was great to see the growing interest in the Golf Business Monitor: campaigns, webinars, interviews, etc., in 2022. Feedspot has just ranked Golf Business Monitor as the #1 B2B golf business blog & as the #22 best golf blog in the world! Thanks to…
Is La Cala Resort Solana Village worth considering for any purpose?
As much as I like the La Cala Resort's golf courses (Cabell B. Robinson design), and Spa & Wellness Center, now I am struggling with how to get excited about the new Solana Village. I cannot say that…
What do the PGA of America and the golf industry need to succeed?
After hearing that Don Rea Jr. became the new vice president of the PGA of America, I thought it is a great moment to ask him about his plans, the challenges of the PGA of America, and the…
Which greenkeeper deserves to win the BIGGA Annual Photographic Competition 2022?
Sometimes I am a little bit envious of the work of greenkeepers. They are able to see so many unique moments on the golf course that we golfers cannot. I see that much better application materials have been…
RepSpark has successfully renewed its partnership with the PGA Show
We all know how hard is to acquire and retain a client. When you are able to retain such a client as the PGA Show you say it is a massive success. This is why I am happy…
Why did Bernardus Golf become the host of the 2026 Solheim Cup?
The organizers of the Solheim Cup did not leave the selection of the host venue for the 2026 Solheim Cup to chance. The routine Bernardus Golf - hosted the Dutch Open on the DP World Tour in 2021,…
How did Al Zorah Golf Club achieve GEO Certification?
Sustainable golf course operations are not a marketing gimmick anymore. It is a strategic imperative. At the same time, a matter of survival, and a customer obsession enabler as well as an integral part of business risk. Some…
Should golf clubs take advantage of the popularity of cloud gaming?
Yesterday I watched Phil Cotton's (CEO, Nicklaus Companies, USA) presentation - on YouTube - at the APGS 2022 conference. It was a great presentation. It was so good that this lecture inspired me to write this keynote article.…
How Oaks Prague saved Nebřenice Chateau from demolition & beautify it?
Last year I gave professional training to a leading golf turf machinery company's sales team about the importance of sustainability. During this training, I told my audience: People enjoy playing a golf course that speaks of its place.…
What are the key learnings of the organizers of the 2022 Presidents Cup?
The 2022 Presidents Cup has just ended. I am sharing with you now an interview with Rolex Partners Johnny Harris (Quail Hollow Club, President), Johno Harris (2022 Presidents Cup Chair), and Adam Sperling (Executive Director, 2022 Presidents Cup).…
Would you give an Eco-Friendly Award to Pula Golf Resort?
Probably one of the very few positive side effects of the Russian-Ukrainian conflict is the understanding of the importance of renewable energies. Those golf clubs and resorts that - among them, Pula Golf Resort in Mallorca - invested…
How can TMRW Sports benefit from rising demands for sports technology?
A ResearchAndMarkets.com study found a year ago that the global sports technology market was valued at USD 17.9 billion in 2021 and is expected to reach USD 40.2 billion by 2026, at a CAGR of 17.5% between 2021…
Can Golf It! make golf more inclusive and accessible?
Stephen Smith, the chief neuroscientist at PSYenz, recommended once ‘Sell the lifestyle, not the health, benefits of golf’. He believes promoting immediate returns such as being out in the fresh air or meaningful time with the family or…
How can Rick Shiels influence Lyle & Scott golf apparel sales?
We should be careful when we select influencers for our influencer marketing program. One of the biggest mistakes is to mix up popularity with influence. They are not the same. Popularity itself is about being liked and not…