As a golfing parent, I also think a lot about where to take my family on a golfing holiday. Many of my friends are looking for opportunities how to spend more time with their loved ones. They are…
I learned from my experience - working at Indextools/Yahoo Analytics - that if we want to impress and convince our customers, we must help them during the onboarding period and educate them throughout the cooperation period. Hence, I…
When searching for "golf tournaments" on Google, there are 19 million results that appear. However, upon closer inspection, it becomes clear that many of these results are quite similar and unremarkable. Travel + Leisure found: "If 2022 was…
The Legends Tour found a new format for senior golfers to help them qualify for its flagship event, the Staysure PGA Seniors Championship, hosted at Trump International Golf Links, Scotland, on August 23-27. The new ‘Q-Series’ features four…
Troon has been selected to operate Highland Park Golf Course, a 36-hole facility in Highland Hills, Ohio, a suburb of Cleveland. Indigo Sports, a Troon company, will oversee golf operations, and food and beverage operations for the City…
I am pleased to announce that Pam Didner, a renowned B2B speaker, author, and consultant, has graciously accepted my invitation to share her expertise on the Golf Business Monitor. Here is her first article. Technology is fully ingrained…
I quickly realized that worn golf grips are hindering my game, even when I wear golf gloves. It's a shame to skimp on this because your game might suffer. If you haven't taken heed of the valuable advice…
Like in service or communication personalization, data collection is essential in boosting productivity and efficiency. It's becoming increasingly common to hear discussions around the use of IoT sensors and GPS tracking to make more informed decisions when it…
Ocotillo Golf Club - one of the most highly regarded, family-centric daily-fee golf clubs in the greater Phoenix area - has placed a new emphasis on neighborhood hospitality, including a refresh of its restaurant and patio dining areas. …
Automated personalization is projected to be one of the most significant e-commerce trends in 2023. It is gaining momentum because it can save time for businesses like golf clubs while still providing customers with an individualized experience. With…
The British & International Golf Greenkeepers Association (BIGGA) has revealed that Janne Lehto, course manager at Hirsala Golf, has become Finland’s 1st certified Master Greenkeeper. Janne, 30, is the chairperson of the Finnish Greenkeepers Association and is an…
The last time I wrote about the Apes Hill golf course (7041 yards, par-72, 18 holes) designed by Ron Kirby, I was very impressed with his work. Last December, I could only report that the Apes Hill golf…
I am suspicious of this great silence around the 2023 Ryder Cup (from 25 September to 1 October 2023, at the Marco Simone Golf & Country Club, just outside Rome.). Does it seem to you too? Are the…
As you know, Le Golf National is the French Golf Federation's facility and the host venue of several international golf tournaments (e.g., 2018 Ryder Cup, 2024 Olympic Games, French Open, etc.). That's why I was very curious about,…
The Autograph Collection hotel brand of Marriott International was launched in 2009. It is one of the 3 soft brands from Marriott International, the others being Design Hotels and Tribute Portfolio, both inherited as part of the merger…
You may remember from 2017 when I reported on Greg Norman's "Shark Experience" service for Club Car golf carts. Verizon provided the content (E.g. music, live sports, news, entertainment, golf tips by Greg Norman) in those days. It…
Inflation is a big challenge for many countries in the last couple of years. Not entirely unfounded, many people also fear a recession, which could reach us even this year. At the same time, I think it is…
I dare to say, "thanks" to COVID digital coaching skyrocketed in several sports. Just think about the popularity of Tonal and Peloton in the fitness space. There have already been attempts to support the work of PGA professionals…
The tour operator sector is probably the most behind technologically. A recent survey by Arival of more than 3,500 businesses found that more than half of day tour operators are still not using an online booking system. This is not efficient for…
The National Golf Foundation’s latest annual state-of-industry Graffis Report had a very interesting finding. Namely, while on-course participation in golf increased by 2% from 2021 to 2022, off-course participation in the game rose by 13% in that same…