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Porsche Singapore Classic logo

What will make the 2024 Porsche Singapore Classic so memorable?

By: 2024. 01. 10.

In the year 2024, it is hoped that the organizers of golf tournaments will place a greater emphasis on sustainable practices and align sports marketing strategies with social responsibility. Achieving this objective would require a concerted effort on…

Wilson Staff Model X golf ball yellow ballstamp

What best describes the new Wilson Staff Model X & Wilson Staff Model golf balls?

By: 2024. 01. 09.

Have you had the chance to experience the Wilson Staff Model R golf balls in action over the past four years? Their impressive performance on the green is something to behold. Wilson Golf is constantly striving to surpass…

Michael Herd interview HR trends 2024

What are the top HR trends & priorities for golf clubs in 2024?

By: 2024. 01. 08.

The Gartner 2024 HR Priorities Survey found that HR leaders across the globe will focus on these 5 areas: Leader and manager development, Organizational culture, Change management, HR technology (aka HRTech), Career management and internal mobility. Let us…

Troon Acquires Eventive Sports - L to R Eventive President Gene Hallman and Troon Chief Legal Officer Jay McGrath

How much can Troon expand its business after acquiring Eventive Sports?

By: 2024. 01. 05.

It appears to me that Troon has successfully acquired 7 distinct companies within the past five years: Cliff Drysdale Tennis, Indigo Golf Partners, RealFood, Peter Burwash International, appliedgolf, ICON Management Services, Green Golf Partners. Most recently, Troon acquired…

CMAE England appoints Mike Shrieve as new Chair of Young Managers’ Group

Why Mike Shrieve was chosen as the new Chair of CMAE England’s Young Managers’ Group?

By: 2024. 01. 04.

CMAE England has appointed Mike Shrieve as the new Chair of its Young Managers’ Group. Shrieve, Director of Golf at Bearwood Lakes Golf Club in Berkshire, will hold the position for the next two years, leading the sub-network…

Vokey Design SM10_2024

Can the new Vokey Design SM10 wedges strengthen the leading position of Vokey wedges?

By: 2024. 01. 02.

Vokey wedges have been the top choice of players on the PGA TOUR every year since 2004. Last season, over 50% of the wedges in play were Vokey Design, with 7 of the world’s top 10 players at…

GCSAA Tenia Workman Outstanding Contribution Award

What did Tenia Workman deserve the GCSAA’s Outstanding Contribution Award for?

By: 2023. 12. 22.

Tenia Workman, executive director of the Georgia Golf Course Superintendents Association, has been selected to receive the 2024 Outstanding Contribution Award from the Golf Course Superintendents Association of America (GCSAA). The Outstanding Contribution Award is given to an…

Defibrillator Cabinet exterior

Which UK golf club will use renewable energy-powered defibrillator cabinets first?

By: 2023. 12. 21.

According to data published by the British Heart Foundation in April 460 people will die from heart or circulatory disease, Around 130 of them will be younger than 75, 7.6 million people are living with a heart or…

Cabot Ben Cowan Dewar

How does Cabot strive to develop its golf clubs & innovate the golf club industry?

By: 2023. 12. 20.

I have been keeping an eye on the progress of The Cabot Collection for a while now. I'm interested in how they select their locations, golf course designers, and other aspects of their business. As part of my…

BOXTO_LEGACY_HYBRID_HOPE_WHITE-NAVYBLUE

How much will Boxto’s US sales team grow in 2024?

By: 2023. 12. 19.

Boxto (Launched at the 2023 PGA Merchandise Show) – manufacturer of premium handcrafted leather golf shoes and belts – has appointed 7 new independent sales reps for territories across the U.S. as it prepares for a landmark 2024.…

IOTee golf cart fleet Tempo 2Passenger, 2018

Discover the 10 game-changing benefits that a superb golf cart fleet can offer!

By: 2023. 12. 19.

A modern golf cart fleet can be a real profit center for golf clubs. An investment in modern vehicles that pays for itself within a few years and provides guests and the club with real added value. Here,…

Wilson FIT AI

How effective is the Wilson FIT AI DIY golf club fitting solution?

By: 2023. 12. 18.

It is fair to say that AI-powered personalization has emerged as a game-changer. AI recommendations are becoming indispensable tools for enhancing customer & golf experiences. The utilization of AI-powered personalization has emerged as a highly effective strategy to…

kelly-ranch-golf-club-toby-guyer-jody-tavarez-1st-hole

How big of a competition can the new Kelly Ranch Golf Club expect in Fort Worth?

By: 2023. 12. 18.

I was intrigued by the Kelly Ranch Golf Club development project's $100 million price tag. The project's scale and scope have piqued my interest, and I would like to learn more about it. Fortunately, I was able to…

Hoover Country Club Hole 7 after renovation

How does the Hoover Country Club mitigate the effects of flooding on its bunkers?

By: 2023. 12. 15.

I have already reported to you twice this year that it is not impossible to solve the damage caused by floods to the bunkers of our golf courses. Now, I will show you the example of Hoover Country…

Customer persona development and usage

Why should we use customer personas to improve your golf club marketing’s efficiency?

By: 2023. 12. 14.

It would be folly to think that all golfers are the same. We have to learn the difference between them and how to differentiate among them to be able to attract the right customers to our golf clubs…

La Reserva Club Sotogrande NIWA SEVEN SOTOGRANDE by ARK Architects Manuel Ruiz Moriche 21

Can we say La Reserva Club Sotogrande’s NIWA is the ultimate golf course property?

By: 2023. 12. 13.

I have the impression that the luxury property market is doing well despite the uncertainty, stubborn inflation, interest rate gyrations, etc. Amidst changing times, traditional buyers continue to seek the serenity of waterfront luxury and the peacefulness of…

Sami Strutt BIGGA Continue to Learn educational program since 1994

The COO of BIGGA became Director of Education at Bernhard Academy

By: 2023. 12. 08.

Yesterday, I shared some news about Sami Strutt, who has decided to step down as COO of the British & International Golf Greenkeepers Association. After dedicating 30 years of service to the organization, Sami has decided to move…

Zest.Golf ChannelManager-scaled

In La Rioja, 4 golf clubs have partnered with Zest.Golf, using a proven best practice

By: 2023. 12. 07.

Last year, I reported to you regarding the Golf Passport by Cascais, which has partnered with Zest.Golf, a channel manager technology company. Zest.Golf's solution was also found to be compelling by Barcelona Golf Destination. It’s crucial for golf…

Kelly Ranch Golf Club Tripp Davis_David McDonald_hole 1

How will $100 million be used to build the Kelly Ranch Golf Club?

By: 2023. 12. 06.

The Kelly Ranch Golf Club is all set to become Texas' 908th golf course, opening its doors in 2025. The $100 million Kelly Ranch Golf Club - by Escalante Golf - is located on 240 acres of rugged rolling…

Robertson Lodge restaurant

Which 3 Robertson Lodge properties will Rosewood Hotels & Resorts manage?

By: 2023. 12. 05.

I have got the impression that Rosewood Hotels & Resorts (30 hotels at this moment & 24 under construction) is intentionally looking for properties away from tourist epicenters. One of the elements of the formula for luxury hotels…