Two years ago we heard that the new management of Morpeth Golf Club was planning to invest £1m to enhance and upgrade the golf club. As part of the investment extensive refurbishment of the clubhouse has already been…
When I shared this news, Ian D.N. Fetigan, CCM, CAM (former GM at Esplanade Golf & Country Club) told me on Linkedin that he has got a fresh experience with the implementation and usage of CapillaryFlow. In this…
In 2019 I was invited to give a keynote presentation at the annual conference of the Finnish Golf Club Managers & the Finnish Golf Federation. During the event, I met with Jalmari Talola (CEO, Soil Scout). I found Soil Scout…
I have enjoyed Troon's & Troon International's trust almost since the start of Golf Business Monitor in 2009. Thanks to them, I got to know many golf industry best practices. Adopting a 'growth mindset' is one of the…
Three years ago I shared with you that Evnroll won MyGolfSpy’s 2020 ‘Most Wanted’ blade putter test. Now I noticed that Creatz Inc., the parent company to the South Korean golf technology company Uneekor, acquire a 70% share and…
Last year, several trends (e.g. travel recovery, working from anywhere, bleisure, wellness tourism, etc.) favored La Cala Resort. On the other hand, we also need to see that their previous correct investments have brought results. Such an achievement,…
Much has been written and said - including me - about Sotogrande during its 60 years of existence. Here I summarize what they can be really proud of and what their competitors can learn from. We will see…
It is unbelievable that in the first three months of the year, the traffic at Los Cabos Airport increased by almost 23% (22.8%). And that's just international traffic. It seems like the destination has quickly recovered post covid…
Golfers and golf club guests are expecting an interactive user experience in 2023. Interactive content is twice as likely to engage a visitor as static content. Those websites that continue to communicate in broadcasting style (aka one-way communication) in…
Last year I was asked to show examples of unique golf course designs. This is how I mentioned among the others the Tom Doak-designed The Loop (Forest Dunes), and the 6-6-6 golf course design of the Nikanti Golf…
I first heard about Ombria Resort in the Algarve in 2018 at the conference of the Portuguese National Golf Industry Council, where I participated as a speaker. Since then, many things from Ombria Resort's plans have been realized…
Carnoustie Golf Links understood the importance and benefits of training programs and apprenticeships to upskill. Bold companies today focus on high-quality training. Skill gaps are existing in almost every industry including the golf industry. Maybe your golf club…
The Cape Kidnappers Resort (New Zealand) was launched in 2004. The American developer Julian Robertson (Kauri Cliffs' owner too) asked Tom Doak to design a golf course for the resort. This is how the 18-hole, par-71, 7,147 yards (6,569 meters) long…
I am sure you also looking for uplifting vibes and moments of joyful distraction to pamper yourself. An Instagram study found recently that the number of conversations about indoor golf grew by 153%. One of the latest trends…
Toptracer, the #1 range technology in golf, celebrated the successes of its partners at the 2022 EMEA Toptracer Range Awards event in March 2023. The ceremony is designed to celebrate the combined success of Toptracer’s growing community of…
2022 was a fantastic year for the Spanish Property Market, with record sales and a healthy market. According to my sources, the outlook for 2023 is set to be a little more stable, perhaps with some minor price…
Have you ever tried to find the connections between being highly ranked and golf revenue growth? What I know is that such rankings on the most important golf magazines' lists are good reasons to raise prices. At the…
The omnichannel shopping behavior became the new normal and I am expecting it will continue to evolve into an ambient experience. Experiences powered by augmented reality and virtual reality, along with shoppable videos, will become more prominent as…
We here at Golf Business Monitor do our best to stay on top of all things Golf, all things Media, and all things Technology, but sometimes even internally things slip through the cracks, and we put off updating…
Golf clubs must get in the footsteps of their guest and members to be able to deliver the desired golf club experience. The time when we developed services in our golf clubs based on intuition is over. In…