To answer you the question quickly: the innovative new Jailbreak ball speed technology makes the Great Big Bertha Epic Driver and the Great Big Bertha Epic Sub Zero Driver unique. Callaway Golf believes that the Jailbreak speed technology…
Lexi Thompson (ranked #5 in the world) has just signed a long-term extension with Cobra Puma Golf. It seems like that with her victory at the Honda LPGA Thailand she was able to convince Cobra PUMA Golf to extend…
Would you believe that disabled golfers represent 10% of once a week participants (source: Sport England Active People Survey, 2014) in the UK? According to the England Golf, cca. 5.63% (38 000 people) of UK golfers are disabled…
Lumine Golf Club at Mediterranea Beach & Golf Community (managed by Troon) has recently announced a multi-year partnership with Rick Shiels. As part of the cooperation, Lumine will be Shiels’ official resort partner. Calle Carlsson, General Manager said "Rick is part…
The Ricoh Women’s British Open will return to Royal Lytham & St Annes Golf Club for the fifth time in 2018. Royal Lytham and St Annes Golf Club is one of the most challenging of the Open and Ricoh Women’s…
In less than 40 days, Wilson Golf's crowdsourcing, reality show the Driver vs. Driver will end. Golf Channel announced today the 11 finalists who will present their innovative driver concepts and ideas with the hopes of ultimately becoming Wilson…
How exciting it has been watching the Summer Olympics! Every four years we see excitement and patriotism exuding in athletes and fans around the world. In particular, we see the excitement in our youth -- the magic in…
Do you remember the Cleveland Golf 588 RTX 2.0 wedges from 2014? If yes, then I've got a good news for you! Cleveland Golf has just announced the launch of their new RTX-3 wedges (will be available from September 16).…
PING has just announced the launch of its new iBlade irons. Officials said that the new iBlade iron is designed for golfers who rely on the precision and control. The blade-style iron follows the highly popular S55 model,…
Similar to 2015, the Berenberg Gary Player Invitational will be held at Wentworth Club. This year it will be held between July 17-18. Berenberg and The Player Foundation are continuing to support Depaul (helps who are homeless, vulnerable and disadvantaged) who…
Last month, Marriott Golf UK has tried to change and improve the unflattering women's participation statistics by offering weekly roll-up lessons (Women’s Hour sessions). The Marriott Golf UK reported about 349 lessons that were held on every Tuesday. The sessions were…
In last November turned out that a new golf club, the Qatar International Golf Club will be built in the heart of Qatar’s Education City in Doha. The Qatar International Golf Club will have an 18-hole championship golf course,…
#Bags4Birdies, a new initiative has started at the end of March by UPS and PING to help and foster junior golfers' development. The face of the campaign will be one of the two UPS golf ambassadors Lee Westwood or…
In the following you find my interview with Damian MacPherson, the club manager of Zala Springs Golf Resort (Hungary): What makes Zala Spings Golf Resort unique and different from other Hungarian and CEE golf courses? The design of the…
Do you remember when I wrote first time about the Callaway Golf MD milled wedges in July 2015? At that time, I wrote that the new wedge line is leveraging 3 unique grinds (S-Grind, C-Grind, and the new W-Grind).…
Carnoustie Golf Links is a real environment conscious golf club. 2 years ago, they became the 2nd Open Championship venue to be GEO Certified. Most recently, the golf club has been awarded a major national accolade for its work in…
There is still a lot of discussions about the actual tangible benefits of using social media and digital marketing. My view on such matters is that on its own, it is not a silver bullet, but used as…
Today, I have decided to 'move up' on the shaft of the putter to show you an interesting, supersized golf grip. I know that one of the drawbacks of a thicker golf grip is that the golfer will…
It seems like this week I talk more about putters than as usual. The reason behind this that I found a couple of putters (e.g. Ping TR 1966 Anser putter) that are interesting from a technology point of…
A couple of weeks ago I heard about the new Callaway Chrome Soft golf ball that it will be a tough competitor for Titleist’s Pro V1x golf ball. It will be launched in two weeks (2/5/2016; Pricing: $39.99 per…