To my great satisfaction, multiple golf startup companies have successfully secured investors over the past year. Here are several noteworthy examples: Arccos Golf - $20M (in 2023): It was led by PGA TOUR with participation from PING, Inc., TaylorMade Golf…
Now that we start to see the end of the lockdown, it is a nice challenge how to reactivate golfers and offer them a unique golf experience. When you think of increasing and improving your mobile app's (e.g.…
The coronavirus crisis that we are experiencing in 2020 is very likely to boost e-learning, on-demand services, and online coaching. In this real-time, on-demand world we now live in, where access to millions of services and experiences are just a few…
One of my learning at the latest PGA Merchandise Show in Orlando was that the big data phenomenon and measurement fetish have arrived to the golf industry. Today different kind of mobile apps, wearables and other gadgets are…
Consumer behavior has changed radically in response to the COVID-19 lockdown. They became more price-sensitive/conscious than ever before. As a result, direct bookings are clawing their way back up hotels' distribution mix. Golf clubs must rethink how and…
So far the Min Golf Bokning was merely the Swedish Golf Federation's official mobile booking application. You could book membership times, green fee times and dynamically priced times at all of Sweden's golf courses. It seems like the…
I believe countries that are not famous for being a golf country (e.g. Hungary) or as a golf tourism destination, holding a prestigious golf tournament like the World Corporate Golf Challenge can help to improve the country's awareness. This…
Golf Genius has announced a new partnership with renowned UK golf resort Foxhills Club & Resort to provide live scoring functionality in its new fleet of E-Z-GO RXV golf cars. The agreement says live scoring will be available…
Last month, I had been to Estonia where among the others I visited the Estonian Golf & Country Club and met with the CEO Hanno Kross. What makes Hanno's golf club interesting is that they were able to…
Channels Golf Club is planning to expand its operations by adding a 18-hole golf course at Little Waltham near Chelmsford. The new golf course is planned by Swan Golf Designs. The construction on the course will begin in April…
The extension of the cooperation between Falmouth Country Club (Massachusetts’ Cape Cod region) and Billy Casper Golf is not a big surprise. Under Billy Casper Golf management since 2005, membership programs and practice facility revenue at Falmouth grew by…
Kevin DeDonato was appointed to the position of general manager at Centennial Golf Club in Carmel, N.Y. DeDonato will oversee all aspects of the club operations to include golf shop, retail, tournament/group sales, food & beverage and agronomy at the…
Yesterday Mizuno Golf was happy to announce that they were able sign a multi-year, global contract extension with Stacy Lewis, current No. 3 in the Rolex Rankings. An interesting insight about Stacy Lewis is that she is the 1st…
I think I don't have to introduce you Martin Hall the famed golf instructor and author. Hall, a former competitor on the European Tour, has over 30 years of experience as a golf professional and is currently the head teaching…
Golf Tourism England has just announced the formation of a partnership with England Golf. I think they can complement each other well. I hope this partnership does not come too late. England Golf reported last year a 12%…
I can promise you I will not ask you as a Ryder Cup fan when will start the 2018 Ryder Cup. Just in case: 25th September 2018. Regarding major golf tournaments and events, I always highlight the importance…
When I first heard of Shot Scope's all-new virtual social community, the Course Hub social community somehow Nir Eyal's Hook Model (see his 'Hooked: How to build habit-forming products' book) came to my mind. Before I would tell…
When I first heard of HowDidiDo's new digital learning experience service, immediately Golf GameBook Swing Card (powered by the Swing Index) came into my mind. I tell you soon why. HowDidiDo is among many other golf outlets which…
Today we are not surprised to see golfers with rangefinders, smartwatches or even smart trolleys (PowaKaddy GPS trolley fleet at Valderrama). I can see 3 global trends that can underpin/support this phenomenon: Golfers like other consumers are seeking…
Golf GameBook went little bit further and thought about how to convince golf fans to be more engaged with the European Tour and to be relevant even to the younger audience (e.g. Z Generation). In the new ‘Your…