94 entries: "The Open"

In Gee Chun won the 70th U.S. Women’s Open Championship

By: 2015. 07. 13.

In Gee Chun (World #10, became professional in 2012) won the 2015 U.S. Women’s Open Championship held at the Lancaster Country Club, in Lancaster, Pa. This was In Gee Chun's first appearance at the U.S. Women’s Open Championship and becomes just the…

The Ladies’ Golf Union and IMG signed a deal with NBC Sports Group

By: 2015. 06. 08.

Early this year the golf media was loud because of the Open Championship deal (worth at least £75m) with Sky Sports. Now, I can herald another golf media deal. The Ladies' Golf Union and IMG announced today that the Ricoh Women’s…

Romain Wattel is joining Nike Golf team

By: 2015. 01. 15.

Nike Golf has just informed me that Romain Wattel is joining their brand team. In the Abu Dhabi HSBC Golf Championship Romain Wattel will play with Nike Golf equipment. He had a very impressive year in 2014 with…

Let’s start 2015 with Big Bertha Alpha 815 fairway woods and hybrids!

By: 2015. 01. 02.

In November Callaway Golf launched its Big Bertha Alpha 815 driver. Now the Big Bertha Alpha 815 golf club family is complementing with fairway wood golf clubs and hybrid golf clubs.  Big Bertha Alpha 815 Fairway Woods are…

340,000 golf event spectators were interested in Scotland

By: 2014. 12. 29.

51 hours left from 2014. So here is the time to summarize this year. Scotland rightly can rejoice this year. In 2014, Scotland attracted 340,000 golf event spectators. VisitScotland says this year was the 2nd highest year for golf…

New Darren Clarke Centre of Excellence at Donnafugata Golf Resort & Spa

By: 2014. 12. 19.

I don't know how much do you know about the Darren Clarke Golf brand, but it was launched in 2010. Actually it is a golf school. Since the foundation Darren Clarke Golf School (a 2-year full time diploma)…

10th anniversary of WGC-HSBC Champions

By: 2014. 11. 05.

Yesterday 5 of the world's best golfers (Bubba Watson, Martin Kaymer, Adam Scott, Justin Rose and Rickie Fowler) opened the 10th anniversary of WGC-HSBC Champions. As part of the opening ceremony they received traditional Chinese lanterns from 5…

Thracian Cliffs Golf & Beach Resort joins IMG Prestige

By: 2014. 09. 19.

I wonder and stare, how Bulgaria is emerging on the global golf map from almost nothing. Currently 8 golf courses are operating in Bulgaria, where 3 of them on the Black Sea cost (Black Sea Rama, Thracian Cliffs Golf…

Are caddie positions in danger?

By: 2014. 07. 15.

Today there are 2 kinds of golf rangefinder: GPS and laser rangefinder. My impression is that with the rise of smartphone usage people preferring GPS rangefinders over laser rangefinders since such solutions are available in mobile application version…

Abu Dhabi HSBC Golf Championship starts in 2 days

By: 2014. 01. 14.

I think 2013 was a pretty good year for HSBC Golf. HSBC marked 10th anniversary as a major international sponsor of golf. I have just received from them a mail where they announced their sponsorship of Golf Business…

Turkish Airlines Open from tomorrow with Martin Kaymer

By: 2013. 11. 06.

One more day left until the start of Turkish Airlines Open. My source said that over 2,000 guests arrived to the opening ceremony of the event today at The Maxx Royal Belek Golf & Spa. The event pitted…

Golf challenge day in St Andrews: 50+ miles within a day

By: 2013. 04. 29.

In June 4 amateur golfers Graeme Dawson, Gary Davidson, Ally Love and Angus Watson set out to complete each of the 189 golf holes (of 11 golf courses; par of 740, playing time of 22) in and around St…

What is common in Ronald Reagan and PowaKaddy?

By: 2013. 04. 07.

All started in April 1983 when Joe Catford invented the world's first powered golf trolley out of frustration at having to carry his golf clubs around the golf course. Short after launching it, Tom Watson started to use…

Do we read golf clubs’ direct mails?

By: 2009. 09. 02.

When I am asking time to time, golf course marketing managers about what kind of communication channels do you use to reach golf club members or prospects, the answer is electronic direct mails (eDM), electronic newsletters. Few days…