35 entries: "taylormade golf"

TaylorMade Golf partnership Oracle Red Bull Racing

Will Red Bull give wings to TaylorMade Golf’s sales?

By: 2024. 10. 16.

Introduced in 1987, the slogan "Red Bull Gives You Wings " is an enduring and iconic phrase in global marketing. Its consistent and long-standing use has cemented its status as a hallmark of the brand's identity. The slogan,…

TaylorMade Golf TP5 golf balls

What can TaylorMade Golf achieve with the acquisition of Nassau Golf?

By: 2021. 11. 04.

Nassau Golf Co. Ltd has been part of TaylorMade’s golf ball supply chain for over 15 years, making urethane and ionomer balls, as well as mantles for TaylorMade’s TP5/TP5X facility in Liberty, South Carolina.  TaylorMade Golf has completed…

TaylorMade Golf P790 irons in 2021 technology

What do the latest TaylorMade Golf P790 irons spare us?

By: 2021. 08. 17.

It seems like SpeedFoam Technology has lived up to its promise. You will see below how it has changed in the 3rd generation TaylorMade Golf P790 irons. The first version of the SpeedFoam Technology has already appeared in…

TaylorMade Golf P770 iron tech photo

TaylorMade Golf is expanding its series of P•700 irons with…

By: 2020. 08. 10.

TaylorMade Golf is launching on 14 August (Friday; pre-order) 4 new additions to its acclaimed P Series: P•7MB, P•7MC, and P•770 irons. Now I will focus only on the TaylorMade P•770 iron as it is probably the most…

TaylorMade Golf VIP event at Macdonald Rusacks Hotel

By: 2015. 07. 22.

As part of TaylorMade Golf’s 15 years of Driver dominance a VIP event was held at Macdonald Rusacks Hotel. Junior golfers from Scotland were invited to celebrate with their heroes including Stephen Gallacher, Justin Rose, Sergio Garcia and Dustin…

Golf GameBook investment 2024

Why was it worth investing €2.5 million in Golf GameBook?

By: 2024. 09. 25.

To my great satisfaction, multiple golf startup companies have successfully secured investors over the past year. Here are several noteworthy examples: Arccos Golf - $20M (in 2023): It was led by PGA TOUR with participation from PING, Inc., TaylorMade Golf…

TaylorMade TP5 Stripe golf ball and the putter

Is the new TaylorMade TP5 & TP5x Stripe golf ball a gimmick?

By: 2024. 08. 28.

TaylorMade has carefully assessed that aiming is one of the biggest challenges for many of us on the golf course. Unfortunately, I have a bit of trouble aiming at the green. It's important to note that applying stripes…

TaylorMade golf ball plant in Korea 2024

Where Will TaylorMade Open Its 3rd Global Golf Ball Plant?

By: 2024. 06. 06.

Based on data from Cognitive Market Research, the estimated size of the global golf balls market in 2023 is USD 984.5 million. The market is anticipated to experience a compound annual growth rate (CAGR) of 1.2% from 2023…

PING G430 MAX 10K driver_Lifestyle_1

Can the PING G430 MAX 10K driver outperform the TaylorMade Qi10 Max driver?

By: 2024. 01. 16.

Just yesterday, I wrote about the new TaylorMade Qi10 driver that TaylorMade Golf set a record by achieving an MOI of 10,000 g-cm² (10K). This is pretty amazing if you ask me! Guess what I found this morning!…

TaylorMade Qi10 in reality on golf course

The TaylorMade Qi10 Max driver has an MOI of 10,000 g-cm². A new forgiveness record?

By: 2024. 01. 15.

TaylorMade has revolutionized the way we think about drivers by introducing a major innovation in the past two years. They have significantly increased the use of carbon fiber material in their drivers, which has made them stand out…

Clubs to Hire francies-banner resized

How to build extra revenues by partnering with Clubs to Hire?

By: 2023. 09. 07.

The travel industry has made a remarkable recovery after facing challenging times caused by the recent pandemic. Both leisure and business travel are growing similarly, depicting a positive trend in the industry. The year 2022 witnessed a significant…

TaylorMade Stealth 2 driver face

What’s the most important new feature in the TaylorMade Stealth 2 drivers?

By: 2023. 02. 09.

I really liked the use of carbon - a one-of-one 60X Carbon Twist Face - in the previous TaylorMade Stealth driver model. I will try to summarize below the really new features of the TaylorMade Stealth 2 driver. TaylorMade…

PING i525 irons Face ExplodeILL-2

Do we get the desired feel & distance with the new PING i525 irons?

By: 2022. 02. 15.

Does it make sense to compare the new PING i525 irons to the Titleist T-Series irons or the TaylorMade Golf P790 irons or the Wilson Staff Model CB Irons? The new 2022 PING i525 irons (RRP €219 per…

La Reserva Club Sotogrande view to the Mediterranean

How can Sotogrande Stay & Play package offer make our lives more pleasant?

By: 2021. 11. 09.

Not surprisingly, you are happy to read more about the offers of the Sotogrande. It is fair to say that in 2021 we were looking for: Sustainable spaces - we care much more about the spaces in which…

TaylorMade TP5 golf ball variations

How the TaylorMade TP5 golf balls are evolving in 2021?

By: 2021. 02. 09.

Would you believe that the TaylorMade TP5 golf ball exists only for a few generations? The original 5-layer TaylorMade golf ball was launched in 2009 with the TaylorMade Penta TP. TaylorMade was the first manufacturer to offer five-piece…

PopStroke Entertainment & Bridgestone Golf & Tiger Woods Ventures

Bridgestone Golf cooperates with PopStroke to exploit golf entertainment

By: 2021. 01. 15.

My latest interview with Klaus-Peter Schneider, the co-Founder of Snyder Golf confirmed my assumptions that golf is struggling with its image and perceptions. The game of golf is still associated with exclusionary/snob, being slow, difficult to play...just a…

Golf GameBook Swing Card

What are the synergies between Golf GameBook & Swing Index?

By: 2020. 08. 12.

The coronavirus crisis that we are experiencing in 2020 is very likely to boost e-learning, on-demand services, and online coaching. In this real-time, on-demand world we now live in, where access to millions of services and experiences are just a few…

TaylorMade Golf MyMG2 personalized wedges program in 2020-JPO-38-141696-original-1588178798

What can we get in the MyMG2 personalized wedge program?

By: 2020. 05. 05.

Offering personalization of golf equipment is with us for a long-long time. With direct digital access to consumers and powerful analytics capabilities, companies like TaylorMade Golf will be able to come up with sophisticated personalized offers. I will…

TaylorMade Spider S putter Navy-from the back

TaylorMade Spider S putters with high-MOI mallet designs

By: 2020. 02. 12.

Have you already seen the new TaylorMade Spider S putters in your golf club? It came to the market on 7 February. The selection of raw materials always fascinates me. Today we can say the usage of tungsten…

Golf Business Monitor's 10th Anniversary

Golf Business Monitor’s 10th anniversary

By: 2019. 08. 13.

I am super excited today, as I arrived at a major milestone with Golf Business Monitor, the world #1 B2B golf business blog (+ golf club marketing consultancy). 10 years ago on 13th August 2009, I launched my…