Archive

Monopoly-coronavirus crisis

A strategic response to the coronavirus crisis

By: Steve Mona, Director of Governance & Leadership Club Benchmarking 2020. 04. 16.

Leaders of golf clubs throughout the world are all wrestling with the same question: "What should we do in response to the impact of COVID-19?" The answer is simple, but it calls for some contemplation: "Don't panic. Resist…

Arcis Golf and ClubsHelp cooperation

How could Arcis Golf prove its helpfulness?

By: 2020. 04. 16.

We are all waiting for the end of the coronavirus crisis. However, it is giving brands like Arcis Golf the opportunity to prove its helpfulness. I found a recent Ipsos research that says 74% of customers want to…

getting out from coronavirus

How do golf clubs respond commercially to coronavirus? – Part 4.

By: 2020. 04. 15.

In the first three parts of my article series, you got insights on how leading golf clubs' leaders are managing and leading their golf club during the coronavirus crisis. This time, I will bring you further insights from…

golf club change

How to protect our golf club business during the coronavirus crisis?

By: Keith Haslam, MD, Braemar Golf 2020. 04. 14.

Last week I asked two questions from Keith Haslam the managing director of Braemar Golf: How do you minimize your golf club's losses due to coronavirus/COVID-19? Have you got a recovery plan/idea for the post-COVID-19 era? He took…

fighting coronavirus 2

How do golf clubs respond commercially to coronavirus? – Part 3.

By: 2020. 04. 13.

New week, new ideas about how to manage coronavirus crises in our golf clubs. Probably in the next part of this article series I will be able to share with you best practices from Vietnam too. Just as…

Moments Matter initiative by Troon

Troon introduces “Moments Matter” initiative

By: 2020. 04. 09.

Do you remember when I urged you to create meaningful and memorable moments for your golf club guests and members? Just as a quick reminder: Today it is NOT enough to meet customer expectations since you are competing with…

Evnroll-RS399-ER2B Face Sole-R2

Evnroll won MyGolfSpy’s 2020 ‘Most Wanted’ blade putter test

By: 2020. 04. 09.

I am expecting that after the coronavirus crisis we will run to play golf as much we can. Let's utilize this time to get to know independent golf equipment manufacturers and brands like Evnroll. Evnroll has recently won…

disaster-recovery-plan-ts-100662705-coronavirus

How do golf clubs respond commercially to coronavirus? – Part 2.

By: 2020. 04. 08.

As you probably heard of it that I started on Monday an article series about the coronavirus and its effect on our golf club business. The intention was/is to show how various golf club managers of leading golf…

Agustin Garcia - New Chief Business DIrector Lumine Golf & Beach Club

What will the future bring for Lumine Golf & Beach Club?

By: 2020. 04. 07.

Some of us have already heard that the Lumine Golf & Beach Club has got a new Chief Business Director: Agustin Garcia Pascual. He replaced Calle Carlsson who moves on after 10 years at the resort. He joins…

disaster-recovery-button-coronavirus

How do golf clubs respond commercially to coronavirus? – Part 1.

By: 2020. 04. 04.

With this post, I am launching an article series where I would like to share with you how various golf club managers of leading golf clubs are trying to respond commercially to coronavirus. My unhidden intention is to…

LedgeRock Golf Club Rees Jones plan 17th hole

When will LedgeRock Golf Club reopen its 17th hole?

By: 2020. 03. 31.

I already told you last year that during 2019, Rees Jones and his team will concentrate on two holes at LedgeRock Golf Club — the downhill, par-3 10th (see photo below), and the uphill, par-4 17th — with plans to adjust other holes…

Adare Manor recognized by Golf Digest's Editors Choice Award

Adare Manor tripled at Golf Digest’s Editors’ Choice Award

By: 2020. 03. 30.

Golf Digest, has revealed 5* hotel and golf resort, Adare Manor, has been awarded a prestigious Editors’ Choice Award (since 2016) in the category of ‘Best Golf Resorts in Great Britain and Ireland 2020’ for the third year…

GM of the Year 2019, Tim Good GM Thornbury golf club employees

Why golf club employees need both recognition & appreciation?

By: 2020. 03. 24.

Yesterday, I have already highlighted the importance of golf club employees' appreciation. Now I would like to explain to you why both recognition and appreciation are important. This idea came to my mind when I heard of Burhill…

COVID-19 59Club solution

Can 59Club’s COVID-19 survey templates really help us?

By: 2020. 03. 23.

The American Hotel and Lodging Association predicts some 45% of all hotel jobs have been eliminated or will be eliminated in the next few weeks. They forecast a 30% drop in hotel occupancy over a full year would…

Ecco Golf Street 10 step out of the sand trap

Ecco Golf Street 10 & the realization of the hybrid revolution

By: 2020. 03. 19.

In 2013 I said that it is a question of time that spikeless golf shoes will be a very important segment among golf shoes. This seems to be proven by the success of Ecco Golf. Ecco Golf has…

59Club 10th Annual Industry Oscars

Who are the winners of 59Club’s 10th Annual Industry Oscars?

By: 2020. 03. 18.

The Forest of Arden Marriott Hotel & Country Club was the host venue of 59Club’s 10th annual Service Excellence Awards on March 12, 2020. On the night, 59Club presented 64 awards across 27 categories, recognizing ‘service excellence’ across…

Cuater by TravisMathew Gloves 1080x1080-Studio-7

Cuater by TravisMathew: performance vs style. Who will win?

By: 2020. 03. 17.

How many new footwear and accessories manufacturers can enter and stay in business in the golf industry in 2020 and in the future? This and similar questions came to my mind when I heard of Cuarter by TravisMathew's…

PING Junior Masters 2020 Close House

Close House will host the PING Junior Masters in 2020

By: 2020. 03. 12.

Close House, home to European Ryder Cup legend Lee Westwood, has announced that the PING Junior Masters' final will take place at the club on 28th July (Monday) during the build-up to the European Tour’s British Masters. The…

UK Golf Federation electronic cars

The UK Golf Federation’s latest effort for a better environment

By: 2020. 03. 11.

I assume you read in the Financial Times last year that the electric and hybrid car sales grew by 10% in the UK in 2019. Today, the so-called alternatively fuelled vehicles' share is 9.9% in the UK. The…

PING SS2020 Men's Performance Apparel Collection with sensor technology

Sensor technology in PING’s SS20 Men’s Performance Apparel Collection

By: 2020. 03. 10.

When I first read about PING's SS20 Men's Performance Apparel Collection I was happy to find that they developed a Sensor Technology Platform. After a while, I had to realize that it is not about sensor-infused golf apparels…