When I first heard about the promotion of Alastair Higgs (Europe Service Manager) and the appointment of Antonio Farina (Area Sales Manager: Italy, Turkey, Greece, and Cyprus), Rain Bird's corporate culture came to my mind unintentionally. As a…
I’m so glad we got to this big day when Les Bordes Golf Club's New Course (Gil Hanse design) is ready for playing. This is Gil Hanse's first golf course design project in continental Europe at the start…
We are witnessing the digitalization of golf club operations (including tee time booking). I wish even "Mickey Mouse" golf courses will understand now that the Excel-sheet and telephone-based golf club management is not viable and not profitable anymore.…
The new Gil Hanse-designed New Course at Les Bordes Golf Club (France) is likely to open on July 1. Before I introduce you to the new golf course, let’s talk about what are the business risks in NOT…
I was very happy to hear that PING Europe has got a female general manager. To understand the significance of this appointment and promotion, we should have a look at these stats: Today, 44% of companies have three…
The World Cancer Research Fund and the American Institute for Cancer Research say "Breast cancer is the most commonly occurring cancer in women and the second most common cancer overall. There were over 2 million new cases in…
I just read the Climate Action Tracker report on Singapore. There was nothing bright in it on Singapore. It says Singapore’s Nationally Determined Contribution (NDC) emissions target is very weak compared to currently implemented policies. We rate Singapore’s NDC 2030…
These days when we start to see the light at the end of the tunnel, many of us start thinking where and how can people feel recharged, improve their wellbeing and last but not least, play golf and…
Just like many other sports events, the European Tour is very interested in resuming the 2020 season and continue as business as usual. The global value of the sports industry was estimated to be $471bn in 2018. The…
Have you noticed the latest announcement of the Portuguese tourism board? It said the country's beaches and hotels will be ready to welcome tourists by mid-June. According to my source, a complete cancelation of the tourist season this…
As you probably heard of it that I started on Monday an article series about the coronavirus and its effect on our golf club business. The intention was/is to show how various golf club managers of leading golf…
With this post, I am launching an article series where I would like to share with you how various golf club managers of leading golf clubs are trying to respond commercially to coronavirus. My unhidden intention is to…
The 2020 Ryder Cup will be hosted on The Straits® at Whistling Straits. The late Pete Dye designed both courses at Whistling Straits, as well as both courses at Blackwolf Run®. The Whistling Straits has a huge experience in…
I think we can all agree that Eastern European countries are not really considered as typical golf destinations like Spain and Portugal. Some of these countries made a great effort to get on the map of the global…
Just like in 2018, Las Colinas Golf & Country Club competed to be awarded top honors in the “Residential Development – Spain” category at the 2019 European Property Awards. The judging panel of 80 industry experts focused on…
The 20th annual IAGTO Awards has just ended. It is time, to sum up, the winners and the possible future golf tourism trends. This year's votes were polled from IAGTO's 700+ golf tour operators in 63 countries. To…
I hope you will follow the 25th Evian Championship (25-29 July 2019) that kicks off today. Its overall prize is now $4,100,000. While we are cheering for our favorite female tour player (e.g. Lydia Ko), we should also…
Billy Casper Golf has been recently selected to manage Ocean Course at Hokuala (on the Hawaiian island of Kauai). The American golf club management company will oversee clubhouse operations, golf course maintenance, marketing, sales, staffing, merchandising, golf instruction…
I am sure many of you have heard of that Education City Golf Club has completed the final installation of its Centre of Excellence that offers: V1 Analysis, TrackMan, FlightScope Golf, Biomechanics technology (including Gears and SAM Balance…
In the last couple of years, I asked several French golf industry leaders about the trends and future of golf in France. This is how I learned from: Olivier Denis-Massé (Marketing Director, French Golf Federation), Pierre Chevallier (French…