Last time I asked Chris Duffy CMDip about the challenges of golf club committees & boards. His article was so popular among golf club managers that I thought to interview him this time. Since his article, Chris Duffy…
Two years ago, I wrote Saudi Arabia is diversifying its economy by moving away from oil. To achieve this, the Saudi government launched the Quality of Life Program. They are planning to invest 130 billion riyals (1 riyal =…
It is really surprising to find golf clubs in 2021 that are using the classic and outdated tee time booking method: telephone + paper + pen/pencil. In many cases I get answers to my question - why do…
Do you remember Mizuno's first drivers the ST190 and ST200? The new Mizuno ST-Z driver and ST-X driver further deploy Mizuno's new SAT2041 Beta Ti face and complex carbon construction to deliver both potent ball speeds and a…
I haven’t really come across a golf ball that offers forgiveness and game-changing distance at once. This is what the new Bridgestone e12 CONTACT golf ball is trying to do. Breakthrough in Bridgestone e12 CONTACT golf ball Bridgestone…
The Nicklaus Design and Heritage Links began the development of an 18-hole course at Sterling Grove Golf & Country Club on 7 February 2019. This is the second Nicklaus Design golf course with Toll Brothers (a Troon brand).…
I am totally aware of the benefits of speaking engagements as a great tool to build my personal brand. This is why I started a couple of years ago to search for relevant golf business events and podcast…
How many of you remember my article where I wrote about Syngenta’s Operation Pollinator program? In essence, it helps golf clubs to create pollen and nectar-rich habitats in out-of-play areas. The importance of saving pollinators Before I would share…
These days we are witnessing the latest achievement of Saudi Arabia to become a real golf country. First, let me summarize some of the achievements of the Kingdom: Host a Eurpean Tour event in 2019 at the Royal Greens…
Whilst 2020 presented many challenges to the golf industry and wider society, the recent release of the Confederation of Professional Golf’s [CPG] new strategic plan promises not only a thriving future for the organisation but perhaps more vitally,…
We can all agree that the Wilson Staff D7 club family was a huge success in 2019. The new Wilson Staff D9 irons fit well to the evolution process that started with the award-winning Wilson Staff FGTour V6 &…
Last year, after a lengthy testing period, Titleist launched what they called the next-generation Titleist Pro V1 and Pro V1x golf balls. I have just received the news about the latest Titleist Pro V1 and Pro V1x. I will try…
I am very curious about what the virtual PGA Show in Orlando will be like next week. It is fair to say it will be challenging for everybody to experience new products like the Vokey WedgeWorks M Grind…
Have you enjoyed your game with the TaylorMade M series drivers? Personally, I am very happy with the forgiveness of the TaylorMade M6 driver. In the new TaylorMade SIM2 drivers, you will realize soon that TaylorMade increased the…
Those golf clubs will be able to realize their customer experience strategy who invest in their employees and put them first. They will be able easier to retain their best talents too. By investing in employee experience (EX)…
My latest interview with Klaus-Peter Schneider, the co-Founder of Snyder Golf confirmed my assumptions that golf is struggling with its image and perceptions. The game of golf is still associated with exclusionary/snob, being slow, difficult to play...just a…
I understand that the "show must go on". I have just read that the non-top priority groups and over 50s are likely to be vaccinated by May. This is why I consider optimistic The Manor House Golf Club's…
Not so long time ago I came across the German Snyder golf balls in the magazine of the German Golf Club Managers Association (GMVD). Somehow the Snyder golf balls aroused my interest. This is why I invited Klaus-Peter…
My first experience with Callaway Golf Apex irons was in 2014. It was the Apex Muscleback iron made from 1020 Carbon steel. The Callaway Golf Apex 2015 irons utilize the Cup 360 and came with quadruple net forging, precision milling,…
Bridgestone Golf is trying to keep up the success of its Bridgestone Golf e6 golf ball. Would you believe it is a 15 years old golf ball model? The Bridgestone e6 golf ball is the longest-running model in…