95 entries: Millennials

baby-boomer-millennial-golfers

I love millennials and here is why you should too!

By: 2018. 10. 29.

Just for clarity purposes, I am a Gen X guy born in 1970. I have been aware of Generationalists for a while now and have generally understood the principles behind it and the general habits or preferences each…

Millennials Orlando show 2016

Millennials – Do you speak their language?

By: Adam Keable - Director, Colt Mackenzie McNair 2017. 03. 28.

Following the insights reported by Global Golf Advisor’s in the ‘2016 National Club Trend Survey’, it was observed that the ability to attract and retain talent was a key concern to many golf clubs. For the leaders in…

Swing Factory_Secondary_Logo_Navy_RGB

Should Swing Factory acquire Golf Paradise Terrey Hills?

By: 2022. 09. 28.

The Australian Swing Factory - a Toptracer Partner - seems like clearly understands what the future generations of golf - Millennials and Generation Z are looking for: Public courses;Playing with friends (golf social tendencies): 62%experiences (e.g. Toptracer). Golf…

Pula Golf Resort garden golf course

Would you give an Eco-Friendly Award to Pula Golf Resort?

By: 2022. 09. 21.

Probably one of the very few positive side effects of the Russian-Ukrainian conflict is the understanding of the importance of renewable energies. Those golf clubs and resorts that - among them, Pula Golf Resort in Mallorca - invested…

2022 Presidents Cup official timekeeper Rolex

Who is the Official Timekeeper & Global Partner of the 2022 Presidents Cup?

By: 2022. 09. 19.

Nielsen tracked a 107% increase in sponsorship spending globally in the first part of 2021. Nielsen's 2021 Trust in Advertising study found: Millennials (25-40) and Gen X (41-56) trust advertising the most. Those aged 65+, followed by Gen Z (15-24) and Boomers (57-66) have the…

W Costa Navarino_Beachfront villa Interior

Are you ready to try the new W Costa Navarino Hotel?

By: 2022. 07. 26.

In January, I already told you about the opening of the W Costa Navarino hotel this year. The launch of the hotel will be on August 11. It will be the first W Hotel in Greece. Before I share…

Amundi Evian Championship trophy

What opportunities does Rolex see in supporting the Amundi Evian Championship?

By: 2022. 07. 21.

The Amundi Evian Championship (21–24 July, Evian Resort Golf Club) is the only Major played in continental Europe. Rolex, a partner of the event for more than 20 years, will once again be the Official Timekeeper. Rolex is…

Puma Golf Love H8 Collection hat in red

Does the new Puma Golf Love H8 Collection beat your heart?

By: 2022. 06. 14.

I am always curious how will the next Puma Golf apparel collection look like. I appreciate their boldness in pushing the boundaries of traditional golf apparel and trying to make it attractive to new generations (e.g. Millennials, Gen.…

2022 Porsche European Open with PGA Tour stars

What are the 5 reasons to visit the 2022 Porsche European Open in June?

By: 2022. 05. 05.

I know there is a difference between the size of the prizes at the BMW PGA Championship ($8 Million) and the Porsche European Open (1,75 Million Euros; June 2-5; Green Eagle Golf Courses’ Porsche Nord Course). For the…

Legends Tour 2022

Where will the 3 Legends Tour events be in 2022?

By: 2022. 04. 20.

Who doesn't want to meet his favorite golfer live, even if he is over his career peak? This is why worth attending the Legends Tour in 2022. I would definitely be there also to learn something new swing…

Junior Masters 2022 Close House

What will make the 2022 Junior Masters amazing at Close House?

By: 2022. 01. 21.

I have not written about the Junior Masters since 2020. In that year Close House was the host venue of the event. Now the PING Junior Masters' final round will return to Close House: 27th October. The reason…

Antognolla Golf GEO Certified

See how Antognolla Golf has successfully achieved GEO Certified status!

By: 2022. 01. 14.

If I count correctly, Antognolla Golf is the twelfth Italian GEO Certified golf club! Antognolla Golf has: Met the required certification criteria for sustainable golf operations.Successfully completed the official third-party verification process.Successfully passed the final evaluation by GEO…

North Berwick Golf Club GM Elaine McBride

How does North Berwick Golf Club live up to its guests’ & members’ expectations?

By: 2022. 01. 10.

The North Berwick Golf Club honored double-winning European Solheim Cup captain Catriona Matthew by reopening a clubhouse lounge in her name last December. That’s why I thought I’d ask a few questions from Elaine McBride, the general manager…

World of Golf 185 bays Johannesburg Inrange Golf partner

Will Inrange Golf be able to serve World of Golf’s 185-bay driving range?

By: 2021. 12. 10.

Before I would share with you the latest success of Inrange Golf in South Africa and Mauritius, let's have a look what are the expectations and the needs of the future golf generations (Millennials, Generation Z). These two…

Real Club de Golf El Prat GM Ariana Martin Balet

How will Real Club de Golf El Prat consolidate its growth in 2022?

By: 2021. 12. 09.

Early this year, we heard the good news that Real Club de Golf El Prat will implement its sustainability plan and renovate its two Greg Norman-designed golf courses ("Yellow, "Pink"). I was curious how they the current golf…

Foxhills Club & Resort Chris Fitt

How does Foxhills Club & Resort develop a meaningful & memorable experience?

By: 2021. 12. 07.

During the 2021 GCMA National Conference in November, I had a very interesting conversation with Christopher Fitt (Director of Golf & Leisure, Foxhills Club & Resort). That is why I invited him for an interview to share his…

Quinta do Lago South Course - 1st hole

What did Quinta do Lago spend his € 7m investment on the South Course?

By: 2021. 09. 02.

In the last two years, golf course renovations remained the most coveted actions/plans according to ASGCA. Turf conditioning and golf course design are still among the TOP 3 aspects of golfers where to play golf. Slowly, sustainability will…

2021 Amundi Evian Championship Rolex sponsorship

What can Rolex expect from sponsoring the 2021 Amundi Evian Championship?

By: 2021. 07. 21.

The uncertainty of the COVID-19 pandemic had a huge impact on how rights holders sell sponsorship, brands make sponsorship investments, and how commercial partnerships are activated. In addition, advancing technology is changing the way how fans participate, engage…

John Deere golf tournament support-resized

John Deere in support of 3 international golf tournaments in Scotland

By: 2021. 07. 09.

How would you prove your mowers are top-notch ones? The most obvious way to demonstrate quality and reliability is to support major golf tournaments. It is an excellent social proof too. I would utilize user social proofs as…

La Reserva Villa El Dorado Sotogrande El Mirador gated community

How quickly the properties of La Reserva Club’s El Mirador sold out!

By: 2021. 06. 30.

I have got an impression, as the pandemic eases, we will be very much looking for single-family homes, private outdoor space, and enough room to work remotely. This is likely to boost luxury home sales in 2021. Smadar…