Callaway Golf was perhaps among the first to recognize the business potential of artificial intelligence. Correct me if I am wrong, Callaway used the AI technology solutions for the first time during the development of its Callaway Mavrik…
In these days, the London Golf Club is changing to a data driven irrigation solution, the Rain Bird V8 irrigation, and control software. The software was launched in May 2017. I am sure that Paul Kennedy, Head of…
Earlier this year, I highlighted the exciting changes technology is bringing to the hospitality sector, particularly within the golf club industry. By integrating advanced technology into golf club operations, we can unlock numerous opportunities that significantly enhance our…
Rebranding trends in 2025 will reflect significant technological and cultural transformations occurring within the marketplace. The emergence of social media, mobile technology, artificial intelligence, and big data has disrupted various industries and fundamentally altered consumer behavior. In this…
I don't want to keep repeating myself about AI. I want to remind everyone that artificial intelligence is now a strategic necessity that can propel us forward. Across industries, leading companies are advancing from isolated use cases to…
Artificial intelligence has evolved from being an emerging technological trend to a strategic imperative that significantly alters the sports landscape. It influences various aspects, including how games are played, viewed, managed, and monetized. To truly grasp the transformative…
Toptracer, the world’s number one range technology, and Sweetspot, the all-in-one business solution for golf clubs, ranges, simulators, and academies, have partnered with Golfstore at each of their locations in seven different countries. Golfstore is one of Europe's…
PwC envisions a future where AI contributes an astonishing $15.7 trillion to the global economy by 2030. Their Global Artificial Intelligence Study reveals the potential for AI to elevate local economies’ GDP by up to 26% by that same year, highlighting…
Artificial intelligence is revolutionizing the turf care industry. With the integration of AI systems, the next generation of robotic lawnmowers is set to elevate navigation and ensure greater safety, paving the way for a smarter future in golf…
Does financial security and wellness truly define the passion and commitment of greenkeepers in their profession, or the workplaces they choose to cultivate? I assert that financial resources and wellness do not resolve every issue. While the rise…
Artificial intelligence is anticipated to impact content creation substantially by 2025. AI technology tools are expected to streamline the process while enhancing the resulting output's quality and relevance. Artificial intelligence has advanced to a point where it can…
Thanks to technology, the hospitality sector, including the golf club segment, is undergoing a revolutionary transformation. Digital technology has significantly impacted various aspects of the hospitality industry. This transformation commenced in the 1960s when computer-based reservation systems supplanted…
According to Allied Market Research's 2024 report, the global luxury tourism market is valued at approximately $1.4 trillion and is projected to reach $2.2 trillion by 2030. This growth corresponds to a compound annual growth rate (CAGR) of…
In 2025, AI-driven personalization is expected to emerge as the most prominent trend in retail technology. Retailers are expected to increasingly leverage artificial intelligence to analyze customer data, optimize inventory management, and deliver tailored experiences. This approach is…
Arizton predicts the autonomous lawn mower market is experiencing substantial growth, with forecasts indicating a rise from $2.27 billion in 2023 to $4.33 billion by 2029, driven by a robust CAGR of 11.35%. Last year, I came across…
McKinsey predicts that by 2025, most companies will utilize data to enhance their operations and enable better decision-making. Golf clubs embrace a progressive approach by leveraging data-driven decision-making instead of relying solely on predictions. This shift allows for…
There are numerous methods for employing artificial intelligence (AI) in customer service. You have likely encountered chatbot services, which can significantly enhance the efficiency of the customer service experience. With customer service AI, you get a personalized response…
Golf Genius, the top cloud-hosted golf software solutions provider, has recently introduced an innovative feature to its Tournament Management solution. This new feature allows for quick and efficient setup and management of golf competitions, streamlining the process for…
The Les Roches postgraduate golf club management program is designed with the understanding that Spain is ranked among the leading global destinations for golf travelers. It draws approximately 1.2 million tourists annually and contributes more than €12 billion…
In the current era, where technology is the driving force behind efficient performance, incorporating artificial intelligence (AI) in data processing has emerged as a fundamental component. For businesses aiming to innovate and stand out, AI represents a means…