Tag: Titleist golf balls

3rd generation Titleist Tour Soft golf ball packshot

What are the 3 major changes in the 3rd generation Titleist Tour Soft golf balls?

By: 2022. 05. 24.

The third generation of Titleist Tour Soft golf balls is available now. What could Titleist have improved over the previous Titleist Tour Soft golf ball model? How will the new model be better than the previous one? At…

Titleist AVX golf ball packshot golf course

What are the 3 major changes in the new Titleist AVX golf ball?

By: 2022. 03. 14.

I see Titleist holding itself to launch new Titleist AVX golf balls every two years. We have now reached the third generation of Titleist AVX golf balls. The Titleist product development team tried to meet the following expectations…

Titleist Velocity golf ball packages

How can the new Titleist Velocity golf ball provide more distance & speed?

By: 2022. 02. 08.

I have decided that this year I will choose only those golf balls that suit my abilities if there is a way to do it. I must admit, I am still under the spell of the new Wilson…

Acushnet Awards with the winners

How Acushnet is developing outstanding employee experience?

By: 2021. 05. 05.

Last year I saw so many employee experience development initiatives at Acushnet UK. I really like them. For this reason, I thought to interview Matthew Johnson, the general manager of Acushnet UK. How do you define what is…

Titleist Pro V1 in 2021 packshot

What to expect from Titleist Pro V1 & Pro V1x in 2021?

By: 2021. 01. 21.

Last year, after a lengthy testing period, Titleist launched what they called the next-generation Titleist Pro V1 and Pro V1x golf balls. I have just received the news about the latest Titleist Pro V1 and Pro V1x. I will try…

The new generation of Titleist ProV1 and ProV1x 2020

The final Titleist Pro V1 and Pro V1x prototypes will be tested at TPC Summerlin

By: 2020. 10. 06.

A lengthy testing process is coming to an end this week. Following a two-year development process, next-generation Titleist Pro V1 and Pro V1x golf balls are now available to PGA Tour players to use in competition. The final…

Titleist virtual golf ball fitting consultations demo day

Are you ready for Titleist’s virtual golf ball fitting consultations?

By: 2020. 09. 03.

The COVID-19 pandemic forces service providers among them PGA Pros but brands among them Titleist to find alternative ways to connect with customers, golfers, etc. Early this year I recommended to PGA of Canada to discuss in their…

Titleist Tour Speed golf ball on the tee

How fast can the new Titleist Tour Speed golf ball be?

By: 2020. 08. 07.

Do you remember when I wrote about the new Titleist EXP01 golf ball concept in November 2019? It was a prototype created during the development process for what has now become the Titleist Tour Speed golf ball. The new Titleist…

Titleist AVX golf ball dozen and sleeve-group

Will the new Titleist AVX golf ball make you a golf hero?

By: 2020. 02. 11.

After two years, the new generation of Titleist AVX golf ball is coming with 4 innovations: New, Larger Core Formulation generates high speed and low long game spin to drive more distance with an exceptionally soft feel.Redesigned High Flex…

2020 Titleist Tour Soft golf balls-dozens and sleeve-group

4 reasons for considering the new Titleist Tour Soft golf balls

By: 2020. 01. 16.

To understand the advancements in the 2020 Titleist Tour Soft golf balls, let me give you a brief summary of the features of the 1st version of this golf ball model (2018): Designed with the largest Titleist core…

The new Titleist EXP01 golf ball made its way to the top

The new Titleist EXP01 golf ball made its way to the top

By: 2019. 10. 03.

As you can imagine plenty of golf ball concepts are rising day by day at golf equipment manufacturers. The Titleist Golf Ball Research & Development team is comprised of more than 75 associates. Now they can be happy…

A miscarried Titleist promotion

By: 2013. 04. 18.

I have just received from Titleist UK an eDM with a weird headline. I found something is strange in the wording of this headline: "loyalty is rewarded". When we say we reward your brand loyalty aren't referring to…

Bridgestone makes Nike golf balls?

By: 2012. 11. 13.

In recent weeks I came across with an interesting debate on Rory McIlroy's possible contract with Nike Golf. Pros and cons are flying from one side to another. When suddenly somebody said basically Bridgestone is now a DBA…