Author: Miklos Breitner

EIGCA AM2022 - Jason Straka ASGCA, Tim Lobb, EIGCA

Where is the EIGCA action plan & recommendations to tackle climate change?

By: 2022. 07. 14.

In recent years, the efforts of Sentosa Golf Club have impressed me the most as they try to make their operations environmentally friendly and sustainable. The 2022 EIGCA Annual Meeting was held from Monday 27th to Wednesday 29th…

Gamble Sands - Sands Course_resized

What would make the golf experience at Gamble Sands more attractive?

By: 2022. 07. 13.

Last year Gamble Sands (located in Brewster, Wash.) launched the David McLay Kidd-designed QuickSands Course a 14-hole short course. The 18-hole Sands Course opened for play in 2014 to widespread acclaim, with the 100,000 square foot Cascades putting course following shortly thereafter. Now Gamble…

Lake Merced Golf Club 13th hole after renovation

What does “the MacKenzie vibe” look like at Lake Merced Golf Club’s golf course?

By: 2022. 07. 12.

The Hanse Golf Design and Heritage Links won the renovation project of the Lake Merced Golf Club golf course renovation. Starting in October 2021, Hanse Golf Design (HGD) has collaborated with course builder Heritage Links on a comprehensive,…

Mizuno Pro 221 muscleback irons with cover

Would you consider buying the limited edition of Mizuno Pro 221 muscleback irons?

By: 2022. 07. 12.

Mizuno has announced the global release of 1,221 sets of the Mizuno Pro 221 muscleback irons, in astunning blue IP finish. The Mizuno Pro 221 muscleback irons, which will be available from Autumn 2022 boast a smoky blue…

Toptracer 9 hole competition 150th Open Championship

How to use Toptracer be like playing at the 150th Open Championship?

By: 2022. 07. 08.

The world’s leading driving range technology provider, Toptracer, is giving golfers across the globe a unique chance to take on The Old Course at St Andrews during Open week in the latest edition of its 9-Shot Challenge global…

Lyle & Scott x Rick Shiels best

How can Rick Shiels influence Lyle & Scott golf apparel sales?

By: 2022. 07. 08.

We should be careful when we select influencers for our influencer marketing program. One of the biggest mistakes is to mix up popularity with influence. They are not the same. Popularity itself is about being liked and not…

RepSpark Community_filtered for GOLF-resized

How joining RepSpark can help your pro-shop earn more?

By: 2022. 07. 07.

Insider Intelligence found in 2022, worldwide retail e-commerce sales will exceed $5 trillion for the first time, accounting for more than a fifth of overall retail sales. In 2022, worldwide retail sales are poised to grow 5% year-over-year…

club caddie-logo-revcon2

Checklist for membership & communication personalization features of Club Caddie

By: 2022. 07. 06.

It is clear as noonday, that consumers – among them golfers – are more likely to respond favorably to membership offers and communication messages if the golf club treats them in a personal manner. As competition increases, golf…

golf course development IMG_0813

What new expectations must be met in golf course development?

By: 2022. 07. 04.

Last October, Jason Straka was elected president of the American Society of Golf Course Architects (ASGCA) at the organization’s 75th Annual Meeting in Cleveland. Fry/Straka Global Golf Course Design won this renovation project for the Belleair Golf Club’s 2…

Wilson Golf personalization_Staff_Ball_Front_Hero_NYC_Side

What Wilson Golf is doing for a more sophisticated product & service personalization?

By: 2022. 07. 03.

Personalization of products and services is one of the biggest marketing challenges for marketers as it became a must-have. For this reason, in this reason, you can hear firsthand from Drew Parsons (Territory Sales Manager Scotland & Cumbria,…

Toptracer30 reach the green effectively

How does Toptracer30 connect the range and the golf course for our benefit?

By: 2022. 07. 01.

Industry-leading range technology provider, Toptracer, has just launched a brand-new game mode: Toptracer30. The exciting new game mode puts players in 30 realistic virtual on-course scenarios and measures how successfully the player navigates them – providing a mountain of…

PING Spring Summer 2023 Collection_SS232408_social post

Will you stand the heat in the PING Spring Summer 2023 Collection?

By: 2022. 06. 30.

Now that I’m getting ready for my game tomorrow, I can think of nothing more than how I’m going to endure the heat. Today's temperature is 38C/100F outside and I cannot feel good without my air conditioner. It…

Costa Navarino_International Olympic Academy Golf Course - Troon International FABIAN SIXT

What new assignments have Troon International won from Costa Navarino?

By: 2022. 06. 28.

Troon, through its Troon International division, has been engaged at The Bay and The Dunes courses since inception. Until now, Troon International has only provided golf operations service to Costa Navarino. The range of services will be expanded…

OGIO Golf Warp Speed version

You can’t hide away with the new OGIO Golf 2022 collection of cart & stand bags!

By: 2022. 06. 27.

So far, I thought only Puma Golf has bright colors and unconventional design. Now, I can add OGIO Golf to my list. OGIO Europe has just launched a limited edition, fully waterproof golf bags, exclusive to the European…

Glenmuir Spring Summer 2023 collection Amethyst Landscape

Can you feel wellness in the new Glenmuir Spring Summer 2023 collection?

By: 2022. 06. 24.

My smart fashionista friends are predicting that viridian green and digital lavender will be the two main colors of 2023. They say those people who would like to improve their mental health, will prefer Digital Lavender since it…

Jon Podany CCO USGA

What will be the top commercial priorities of the USGA in the coming years?

By: 2022. 06. 22.

Recently - at the U.S. Open, at The Country Club, Brookline - I had the chance to interview Jon Podany the Chief Commercial Officer of the USGA. This is what you can read here. Jon Podany, Chief Commercial…

Golf Genius Phone & Computers

The Solution for all your golf communities

By: 2022. 06. 21.

Golf clubs are always on the look out for ways to retain members and integrate potential new ones, in the most engaging way possible. This might be through leagues, roll-ups, or swindles (to name a few) – all…

Freddie Rexstrew Muscat Resorts Operations Manager

How will Muscat Resorts be reborn with the help of Troon in 2023?

By: 2022. 06. 21.

Soon we can experience how the new owner - Ominvest, the oldest and largest investment company in Oman - transformed Muscat Resorts (formerly Muscat Hills). Muscat Hills previously opened in 2009 and closed in 2020, is the first…

Tenerife GOLFDELSUR 2

What kind of unique golf experiences can Tenerife give us?

By: 2022. 06. 20.

Tenerife is an island with 9 golf clubs. Most of them are really close to each other in the southern part of the island. Despite this fact, we do not hear too much about Tenerife's golf offers and…

omnichannel experience Players 1st

How can Players 1st help golf clubs to be able to deliver an omnichannel experience?

By: 2022. 06. 16.

2,000+ clubs in 20 different countries trusting the Players 1st platform. In this interview, I asked Morten Bisgaard, the CEO & Co-founder of Players 1st among the others about how has customer experience measurement developed in the last 10…