Three years ago I shared with you that Evnroll won MyGolfSpy’s 2020 ‘Most Wanted’ blade putter test. Now I noticed that Creatz Inc., the parent company to the South Korean golf technology company Uneekor, acquire a 70% share and…
Toptracer, the #1 range technology in golf, celebrated the successes of its partners at the 2022 EMEA Toptracer Range Awards event in March 2023. The ceremony is designed to celebrate the combined success of Toptracer’s growing community of…
KSAB first opened in the early 1980s in Västerås, providing a range of golf equipment products and services to golf courses, sports fields, landscapes, parks, and gardens across Scandinavia. In 2011 KSAB became a Rain Bird customer and…
The sports performance and technology industry is undoubtedly an exciting and rapidly growing field. Allied Market Research predicts the global sports watches market size was valued at $25.6 billion in 2021, and is projected to reach $54.9 billion…
One of my favorite ECCO GOLF shoe models is the BIOM C4. That's why I play in these golf shoes. It also has the most suitable shape for my feet. Here comes ECCO GOLF’s Spring-Summer 2023 collection. The collection…
Foremost Golf, the UK’s largest retail and marketing services group has announced the winners of the Foremost Golf Awards for 2022: Supplier of the Year was PING, which claimed the top spot for the 13th time since the inaugural…
The 2023 Ryder Cup is almost here but I do not hear too much about it. Except that Sky Italia will be the TV partner of the event. Sky has already launched a new channel - Sky Sport…
Rain Bird has added a new IC (Integrated Control) model to its Golf Solenoid Valve (GSV) Series product line. This new model provides the many benefits of GSV Series Valves to courses currently using the Rain Bird® IC…
The concept of the new Scotty Cameron Super Select putter model is not totally new. It is built on the concept of the 2020's Special Select line. In the new Scotty Cameron Super Select putter models, we will…
So far, when I was looking for a new shaft for my golf clubs, I took the following 5 aspects into account: Flex, Weight, Length, Torque, Kick point. Now, Fujikura Golf is explaining to me to pay attention…
Perhaps the correct question would be who made the world’s truly innovative first touchscreen remote-controlled GPS electric trolley PowaKaddy (RX1 GPS) or Motocaddy (M7 GPS). Because both brands claim to be the first to make touchscreen remote-controlled GPS…
Discover the trends to stock in your golf shop to keep your customers fashionable on the fairway! Last month at the PGA Show, many brands and retailers had a first look at the golf trends that would rule…
I really liked the use of carbon - a one-of-one 60X Carbon Twist Face - in the previous TaylorMade Stealth driver model. I will try to summarize below the really new features of the TaylorMade Stealth 2 driver. TaylorMade…
As a Wilson Golf fan, I am very excited to see the return of Wilson Golf's Dynapower in a renewed version. The history of Dynapower is quite well-known but I summarize it briefly. In 1956, Wilson Golf's Dynapower…
In December 2021, at the GCMA 2021 Conference, I was very pleased when Golf Genius initiated an influencer marketing cooperation with me. Golf Genius was one of my several new clients in 2022. I believe it is essential…
In September 2022, Titleist started the seeding and validation process for 2023 Titleist Pro V1 and Pro V1x golf balls on the PGA Tour at the Shriners Hospitals for Children Open in Las Vegas. The new Titleist Pro V1…
In the second half of last year, I first heard that John Deere will introduce its electric greens mowers at the BTME in 2023. I planned to be there at BTME this year. Then, unfortunately, something happened to…
The Fashion Frill defined the TOP 10 color trends in 2023. I put in bold those colors that we can find in the 2023 Glenmuir Autumn-Winter Collection too: Digital Lavender Sundial Luscious Red Tranquil Blue Verdigris, Pantone Fanfare…
One of my best decisions in 2022 was to change to Wilson DUO SOFT+ golf balls and to Wilson Staff D9 clubs in 2021. Wilson DUO SOFT golf balls are part of Wilson's premium golf ball range that…
More and more brands understand that they need to move more budget to influencer marketing as a more effective and accessible means of communication with consumers. It can also be a highly effective way to attract and connect…