The end of belly putters
I waited so long for this decision of USGA and R&A! Now it is official: we cannot use belly putters: "14-1b Anchoring the ClubIn making a stroke, the player must not anchor the club, either “directly” or by…
I waited so long for this decision of USGA and R&A! Now it is official: we cannot use belly putters: "14-1b Anchoring the ClubIn making a stroke, the player must not anchor the club, either “directly” or by…
In recent years, it has become increasingly evident that content creators have driven more ROI than traditional digital advertising without creators. Furthermore, brand marketers have identified sponsored digital ads featuring creators as the most effective marketing strategy. Authenticity remains a crucial…
When reflecting on what truly matters in a golf bag, I recognize the following essential elements that inspire my choice: Lightweight design, Durability - Even a tee or a golf turf repair fork won't pierce the bag. User-friendly…
Introduced in 1987, the slogan "Red Bull Gives You Wings " is an enduring and iconic phrase in global marketing. Its consistent and long-standing use has cemented its status as a hallmark of the brand's identity. The slogan,…
TaylorMade has carefully assessed that aiming is one of the biggest challenges for many of us on the golf course. Unfortunately, I have a bit of trouble aiming at the green. It's important to note that applying stripes…
Titleist has unveiled the new Titleist Pro V1, Pro V1x, and Pro V1x Left Dash golf balls featuring Enhanced Alignment, providing a performance-oriented alignment design. The new Enhanced Alignment aid is an extended alignment sidestamp designed for more…
Over the past decade, the number of off-course participants grew by 127% as a result of the growing number of off-course forms of the game (e.g., Topgolf, indoor golf simulators, tech-enabled driving ranges, etc.). It is good to…
I was taught that keeping your lower body stable while putting is really important. Golf Pride's new Reverse Taper grip tries to help us with this. Would it really depend on that? Reverse Taper - a new technology…
For Spring/Summer 2024, WGSN and Coloro predict key colors to be Fondant Pink, Cyber Lime, Radiant Red, Elemental Blue, and Nutshell, which are set to dominate the design and fashion world. I found one or two such colors…
Foremost Golf, the UK’s largest retail and marketing services group has announced the winners of the Foremost Golf Awards for 2022: Supplier of the Year was PING, which claimed the top spot for the 13th time since the inaugural…
Golf and golf participation have set so many all-time records over the last few years, it’s hard to keep track of them all. Rounds played, new golfers across all demographics, returning golfers, new women golfers, new junior golfers…
The cooperation between Troon and the Sandals Resorts goes back at least to 2015. In that year Troon was hired to help Sandals Resorts in the following areas daily operations including the clubhouse, staffing, maintenance facilities, and overall…
A ResearchAndMarkets.com study found a year ago that the global sports technology market was valued at USD 17.9 billion in 2021 and is expected to reach USD 40.2 billion by 2026, at a CAGR of 17.5% between 2021…
I was beginning to believe that I had found a very useful new type of golf club. What is it about? PING ChipR is a fully-engineered short-game solution that combines elements of a putter and wedge to help…
Now I read that beginners and non-complete beginner golfers face 10 major challenges. One of their challenges is hit the putt. I am sure we can agree on that there is no annoying more than three or more…
The recent KemperSports Golfer Insights Survey found „The majority of new golfers (58%) came to the game because of the pandemic. But they plan to play even more golf in 2021 and intend to play just as much…
How many times has it happened to us that until we got close to the hole everything went well and then suddenly unintentionally, we destroyed our game with terrible putting (more than 3)? I also break my head…
Gamble Sands’ David McLay Kidd-designed QuickSands Course a 14-hole short course is open for resort and daily-fee play since May 1st. The development of the golf course started in late winter 2019-20. QuickSands is laid out to the…
The growth of online golf retailing is forcing pro-shops and brick-and-mortar golf retailers to reassess the true value and role of their stores. I believe experience remains essential to the future of the store – but it needs…
I’m starting to come to terms with the idea that I won’t be able to hit more than 250 meters away. That’s why I decided to spend more time from now on improving my short game. There are…