What are Golf Pride's biggest business challenges in 2016? Overall our retail business has had a strong year, particularly in North America among the large retailers. Our biggest challenge is continuing to increase awareness about the performance benefits of new grips with 2/3…
In general, I wrote about new products and solutions for your golf club business. This time I happy to share with you the results of The Grove's (host of this year’s British Masters supported by Sky Sports) investment…
Golf Pride, claimed 9 of the top 11 finishers, including the 2016 Champion Golfer of the Year, who relied on Golf Pride’s Brushed Cotton Cord Technology to negotiate the adverse weather that plagued Royal Troon. In all, 110…
Sunderland of Scotland has just unveiled its new collection for Spring Summer 2017 (see examples at the end of this post). The new collection of Sunderland of Scotland comes with a variety of vibrant colors and incorporates technologically advanced…
The Odyssey X-Act Tank Chipper is a new short-game option that utilizes Odyssey Golf's Tank weighting philosophy to help ensure a smoother swing, promoting more consistent contact. It’s designed to function like an Approach Putter, providing an easy-to-hit option…
TaylorMade has just announced a global golf merchandise license agreement with Disney, to include the Star Wars franchise. The latest Star Wars movie, The Force Awakens was the most successful for the movie producers by generating $2,058,662,225 revenue. Although, most…
Srixon will launch their new Srixon Soft Feel and Srixon Soft Feel Lady golf balls in North America on July 29. This is the 10th generation of Srixon Soft Feel golf balls (golf improvement golf balls). After a…
William McGirt prevailed in a sudden-death playoff over fellow staffer Jon Curran to win the Memorial Tournament Presented by Nationwide on the PGA TOUR over the weekend at Muirfield Village Golf Club in Dublin, Ohio. This is William…
SPRINT6GOLF, a quicker, shorter format of golf for players of all ages and abilities was recently launched. The essence of the SPRINT6GOLF format of golf is that you have to complete within 30-seconds your very first shot to…
I keep telling you for a while that the regular golf carts will not satisfy that much the connected customers and from golf course operations aspect it is also less effective. Forward thinking golf clubs should shift away from mass…
Srixon has been announced as the title sponsor of the inaugural Foremost Assistants Championship, scheduled to be held on Wednesday 20th July at The Nottinghamshire Golf and Country Club. Foremost Professional Assistants will battle it out over the…
A recent R&A study ("A Satellite Account for Golf in the UK; was published in March 2016) found that in 2014 British golfers spent £939m on golf equipment and clothing and in total the consumer spending on golf in…
Nike Golf will launch it's new Nike Method Origin putter ($349.99) on April 22 at nike.com and selected retailers. Nike Golf thought about how can they achieve that the putter becomes an extension of a golfer, in such…
Yesterday, I wrote about how technology is impacting on golf. So I thought you might be interested in Ecco's new golf shoes. I can promise you will not have to expand your golf course size. If I have…
It seems like that the Center of Gravity in Callaway Golf's drivers is going lower and lower. The soon to be released XR 16 Sub Zero driver is going to have the lowest Center of Gravity that Callaway Golf has ever…
Charl Schwartzel's game at the Valspar Championship didn't start well. He had to overcome a five-stroke deficit. I found 2 really exciting moments during the game. Schwartzel shot a four-under 67, including a putt from 64 feet for birdie on the…
Glenmuir has a longstanding history of supporting PGA events. Therefore, it is not a big surprise that company will continue its title sponsorship of this year’s Foremost Golf Championship. The game will be played at The Oxfordshire Golf Club…
Do you remember when I wrote first time about the Callaway Golf MD milled wedges in July 2015? At that time, I wrote that the new wedge line is leveraging 3 unique grinds (S-Grind, C-Grind, and the new W-Grind).…
A few days ago I wrote about the brave design of the latest Nike Golf polos. Unfortunately, I cannot say that PING is following Nike Golf's experimental attitude. However, recently, PING Apparel has added two new brand ambassadors for 2016,…
I can see clear signs of intensifying competition in the golf rangefinder watches market. This is well illustrated by the recently launched SkyCaddie SW2 Watch. The new SkyCaddie watch comes with preloaded and ready-to-play with golf’s only fee-free,…